Well Go Entertainment is a family-owned business whose origins were in distributing home entertainment content such as
karaoke videos in the 1990s. At first the company worked with a Taiwanese distributor, then when that went under, started distributing discs there, before moving into the American market. In the mid-2000s it started focusing on straight-to-video releases, the first being a
golf instruction DVD by British golfer
David Leadbetter. As DVDs became less popular and VODs more so, along with the growing demand for Asian action movies, Well Go started focusing on films and the VOD market. It bought the sole rights to the distribution of the sequel to
Ip Man on VOD, which was a huge hit. Over time it expanded into other genres, including
horror and indie films. ==Business model==