Columbia Records originally released "Good Thing" as a single in the US on November 16, 1966. The single's
B-side "Undecided Man" was written by Melcher with Revere. The single release was credited as "Paul Revere & the Raiders featuring Mark Lindsay". On November 28, both sides of the singles were featured on Paul Revere & the Raiders fourth Columbia album
''The Spirit of '67, where "Good Thing" acted as the opening track. "Good Thing" entered the
Billboard'' Hot 100 in early December 1966, before reaching a peak of number four on January 14, 1967. In total, "Good Thing" spent 12 weeks on the Hot 100 and was Paul Revere & the Raiders' fifth straight top-twenty hit. Upon release, "Good Thing" received good reviews, with the
Billboard staff writers calling it a "raucous swinger" that should "hit hard and fast", noting it to be aimed "straight for the top of the charts". The staff reviewer for
Cash Box characterized the single as a "strong link in the chain" to the band's previous hits. They noted "Good Thing" as a "hard driving rocker" which was "prime material for both dancing and listening". Among British reviewers,
Penny Valentine found the band to sound "more like the early The Rolling Stones|[Rolling] Stones" than before, but believed it to be acceptable as it was the first of their singles she liked. Similarly, Chris Hayes of
Melody Maker found "Good Thing" derivative of both the Rolling Stones and the Beach Boys, and found the song's
rhythm and blues sound to be reminiscent of
the Pretty Things. Nonetheless, he found the record "exciting". Retrospectively, "Good Thing" became a "familiar
radio track". According to Ruhlmann, "The Great Airplane Strike" and "Good Things" were the two tracks that "anchored" ''The Spirit of '67,
as they both featured the "twangy guitar rock sound common to 1966". John Visconti of CultureSonar'' listed "Good Thing" as one of Paul Revere & The Raiders six best songs, praising Lindsay's lead vocals as a "seething, snarling" workout that featured "stellar" backing vocals and instrumental works from the band. == Role in
Once Upon a Time in Hollywood ==