The Free Association was founded as a performance group in 2014 by
Austentatious cast member Graham Dickson and sketch comedy duo
Max and Ivan; alongside Nell Mooney, Jessica Ransom, Freya Parker and Joseph Morpurgo. The group grew to become a theatre and school, hosted shows and classes at their main theatre above the De Beauvoir Arms in
Haggerston, London and the Lord Stanley in
Camden, London from 2015 to 2025. They also toured shows to
Soho Theatre, Underbelly Boulevard and
Edinburgh Fringe Festival. The FA is currently building a new venue in
Southwark, London, set to open in October 2025. Dickson served as Artistic Director of the theatre until 2022, succeeded by Naomi Petersen until 2024. Since 2025, the theatre has been programmed by an Artistic Committee, composed of Katharine Bennett-Fox, Sam Roulston and Briony Redman. After 11 years operating from a fringe venue in East London, The FA opened its first permanent venue in London, UK, in October 2025. The arts venue, based on Old Union Yard Arches in
Southwark,
South London, features a café, bar and 104-seat theatre. Opening on the 16th of October, The Free Association's venue is a home for improv and alternative comedy in the UK. == Philosophy ==