The Green Cross Man is a costumed
superhero character created in England in mid-1970 as an aid to teaching children and young people the Green Cross Code, and for promoting general road safety via television adverts. British weight-lifting champion
David Prowse (1935–2020), who went on to portray
Darth Vader in the film
Star Wars (1977), played the character in a series of
Public Information Films sponsored by the
British Government's
Central Office of Information for the
Department of the Environment. In one animated film from 1976 however,
Peter Hawkins voiced the character. The original adverts were broadcast on British television from 1975 to 1990. In the adverts, the "Green Cross Man" has the power to
teleport from his monitoring station known as "Green Cross Control" to any location where children are in need of pedestrian road safety instruction. He accomplishes this by use of a wristwatch-like "dematerialiser" device. On these missions he is sometimes accompanied by a robot companion known as the Green Cross Droid. His signature exclamation of surprise or disbelief is "Green Crosses!" and his slogan is "I won't be there when YOU cross the road, so always use the Green Cross Code". The first two adverts in the series had Prowse's voice
dubbed by another actor due to his pronounced
Bristol accent. In the third advert he appeared using his own voice. In 2014, the Green Cross Man was revived, with Prowse playing the character in his 80th year, in two adverts produced for Road Safety Week in the United Kingdom. The new campaign was targeted at young adults alerting them to the danger of pedestrian accidents caused by distraction from using
smartphones, and wearing headphones to listen to music whilst crossing roads. == Other campaigns ==