In 1962, McClelland became the first ever senior research fellow in Management Studies at Oxford, when he accepted the role at Balliol College.
Andrew Likierman, a former dean at the
London Business School and former student of McClelland at Balliol College said in 2011, McClelland decided to change that, when in 1963 he started the process of setting up both the
Journal of Management Studies and the Society for the Advancement of Management Studies to oversee the journal. He believed that if management studies had a journal like other established subjects it would be seen as acceptable. These became the first two
University Grants Committee-funded business schools. In his application for the job role, McClelland wrote, After visiting a US Business school and discussing ideas with Herbert A. Simon and
Igor Ansoff, McClelland introduced what he called the
Manchester Experiment, which morphed into the
Manchester Method. Unlike the other new business school in London, a practical approach to management education was introduced where learners would entail
learning-by-doing, using detailed case studies of real businesses and live company projects. In 1967, McClelland took on the role of Professor and Dean at
Victoria University's Faculty of Business Administration, in addition to his role as director at the business school. McClelland would state in 1968 that Under McClelland's leadership the school opened the specialist Banking research centre in 1971, McClelland completed his own MBA in 1971. After returning to the north east in 1977, McClelland became a visiting chair at
Durham University, working with the Business School, as well as with the departments of Engineering and Geography. Between 1986 until 1998, McClelland was a governor of the university's business school. ==Writing and speeches==