Brand was commissioned a
second lieutenant on 20 November 1889, promoted to a
lieutenant on 10 June 1891, and to
captain on 16 February 1898. He served as an officer in the
Hertfordshire Regiment, then transferred to the
10th Royal Hussars. He saw active service in Southern Africa during the
Second Boer War from 1899 to 1902, during which he received a
brevet promotion to
major on 29 November 1900. From July 1901 he was
adjutant of the
Sussex Imperial Yeomanry. He received the substantive rank of major on 14 January 1903, and was later the same year appointed 2nd in command of the 2nd Provisional Regiment of Hussars. From 1905 he was private secretary to
Earl Cawdor; then a brigadier-major in the
British Armed Forces from 1908 to 1910. Later he served as commanding officer of the 1st Battalion from February 1913. Following the outbreak of the First World War, the Hertfordshires were deployed to the
Western Front and Brand remained in command until January 1915. Subsequently, he was promoted to
brigadier general and appointed to command the
126th (East Lancashire) Brigade at
Gallipoli, the
6th Mounted Brigade with the
Western Frontier Force and later the
185th (2/1st West Riding) Brigade at the
Battle of Cambrai and the battles of 1918. Between 1935 and 1939, he was
Colonel of the 10th Royal Hussars. ==Other interests==