Charlotte municipal politics From 1974 until 1983, Gantt served on the
Charlotte City Council. He was elected to two terms as the first African-American
mayor of
Charlotte, North Carolina, With one and a half weeks to go, Gantt was ahead in the polls, but Helms aired a number of television commercials emphasizing Gantt's color. One, which attacked Gantt's pro-choice stance, repeatedly rewound and replayed a soundbite from Gantt, with the image changing from color to black and white, and Gantt's face appearing darker at the end. Another advertisement, known as the
White Hands ad, showed a close-up of the hands of a white person reading, then crumpling a letter, while a voice-over said "You needed that job, and you were the best qualified. But they had to give it to a minority because of a racial quota. Is that really fair?" It accused Gantt of supporting "
Ted Kennedy's racial quota law". Gantt lost the election by 47% to 53%. Gantt ran against Helms again in
1996, but he lost again with 46% of the vote. == Post-political career ==