The first merger guidelines set forth by the DOJ were the 1968 Merger Guidelines. The guidelines were developed by former
U.S. Assistant Attorney General Dr.
Donald Turner, an
economist and lawyer with expertise in the field of
industrial organization. These merger guidelines were criticized in some quarters for excess concern with issues of market structure such as
barriers to entry and
concentration ratios at the expense of efficiency and
economies of scale. They were, however, a step forward in two ways: they gave more accurate advice to corporate management as to when and how mergers would be examined and brought new economic ideas into antitrust enforcement, specifically the
"structure-conduct-performance" model of
industrial organization. The newer guidelines took a more favorable view of
economies of scale and efficiency of production as rationales for integration. This approach was controversial: some antitrust lawyers saw it as a loosening of previous restraints on corporate consolidation, and some
State Attorneys General responded to Baxter's changes by tightening merger enforcement at the state level. The only portion of the 1984 guidelines that remains in effect is Section Four, which governs the examination of market effects of
vertical integration. These guidelines were replaced by the 1992 Merger Guidelines, which fine-tuned previously established tools and policies, such as the
SSNIP test and rules governing the acquisition of failing firms. The 1992 Guidelines were revised in 1997, almost concurrently with the FTC's challenge of the
Staples-
Office Depot merger in federal court. The 1997 Horizontal Merger Guidelines were replaced on August 19, 2010. These guidelines introduced the concept of "upward pricing pressure" resulting from a merger between competing firms. The 2010 revisions, while deemed by some to be an improvement, attracted criticism from
law and economics scholars who contend that they do not update efficiencies analysis, that they may not be recognized by the courts and that they do not embody principles that reflect dynamic competition. ==Notes==