Box office In Japan,
The Boy and the Heron grossed () in its opening weekend, becoming Studio Ghibli's biggest opening and surpassing ''Howl's Moving Castle''s debut in 2004. The film earned from 44 IMAX screens, setting a new 3-day record. It dropped out of the top 10 grossing films for the first time in its thirteenth weekend. The gross amount increased by about one to three hundred thousand yen each week, from ¥8.44 billion on October 15 to ¥8.66 billion on December 24. By March 17, 2024, the gross in Japan reached ¥8.98 billion (). Film journalist Hiroo Ōtaka noted the industry's surprise at the film's rapid box office success despite its unconventional "minimalist promotion" strategy. This success evoked mixed feelings among those within the industry. Distribution representatives told Ōtaka they were concerned that this strategy of not promoting the film threatened their livelihoods and the necessity of traditional advertising methods. In addition to this marketing strategy, Ōtaka identified two important aspects of the film's commercial success. The first is that the deliberate approach of leaving the film by itself capitalized on its existing fan base by generating discussion and interaction on social media. He also mentioned Ghibli's earlier works, regularly featured on Friday Road Show for a decade, indirectly promoted the film. , the film grossed . In China, the film broke a record for foreign animated films, collecting () in a single day; it has earned a cumulative .
Critical response On
review aggregator site
Rotten Tomatoes, 96% of 269 critics gave the film a positive review. The site's critics consensus reads: "Soulfully exploring thought-provoking themes through a beautifully animated lens,
The Boy and the Heron is another Miyazaki masterpiece." On
Metacritic, the film has a weighted average score of 91 out of 100 based on 55 critic reviews, indicating "universal acclaim". Audiences polled by
CinemaScore gave the English-dubbed version of the film an average grade of "A−" on an A+ to F scale. Although initial reactions to the film were described as "mixed", with reviewers finding it abundantly detailed and laden with meaning, the film quickly garnered critical acclaim in Japan. Film site
Eiga Channel praised the film as one of Ghibli's finest in terms of visuals and storytelling, but pointed out that non-Ghibli enthusiasts might find the rapid scene transitions confusing. Film and culture magazine
Cinemas+ observed that the film draws on motifs and characters from throughout Miyazaki's career, embedding them in a narrative that is somewhat darker, more complex, and more personal than many of his works. Similarly,
Time Out Japan hailed the film as "a mature, complex masterpiece, weaving together the director's past, present, and future – a beautiful enigma that promises to be worth the wait". Cezary Jan Strusiewicz from
Polygon found the fantasy elements to be "absolutely beautiful, and they naturally include shots of the classic impossibly delicious-looking Ghibli food", and wrote that people "can watch this movie over and over, always finding something new and exciting in it". He stated that there is a nostalgic longing for the past that evokes the impression of a director reflecting on their career before stepping away, and this underlines "the makings of a perfect
swan song". In his review for
The Japan Times, Matt Schley awarded the film a rating of 4.5 out of 5 stars, writing that while its place within his list of favorite Miyazaki works remains uncertain, there were moments that left him breathless. First international reviews were "unanimously positive".
Caryn James of the BBC, who rated it 5 out of 5 stars, felt the "most expansive and magisterial" Miyazaki film "amounts to a summing up of many strands of his long career" and its pace "never slows, and there is too much coming at Mahito for anyone to absorb in a single viewing". Tomris Laffly, writing for
TheWrap, epitomized the film as a "swan song so personal, artful and ultimately timeless" and thought it was "the deepest and darkest Studio Ghibli film" since
Grave of the Fireflies.
David Ehrlich of
IndieWire, who gave the film an "A" rating, wrote that the film "finds Miyazaki so nakedly bidding adieu—to us, and to the crumbling kingdom of dreams and madness that he'll soon leave behind—that it somehow resolves into an even more fitting goodbye [than
The Wind Rises], one graced with the divine awe and heart-stopping wistfulness of watching a true immortal make peace with their own death".
IGN's Rafael Motamayor reviewed
The Boy and the Heron as Ghibli's "most visually complex film" and awarded it a score of 9 out of 10, where he expressed how Miyazaki has delivered an exceptional conclusion to his distinguished career through an animated adventure that reminds audiences of their fortune to witness Studio Ghibli's cinematic creations. On a less positive side,
The Guardian writer Radheyan Simonpillai, assigning the film 3 out of 5 stars, saw it as "a gentler and slower though no less soulful addition to his canon". The film is featured in lists of best anime films by several publications.
Looper ranked it number 10 on its list of top fifty PG-13 films and
Collider named it the best fantasy film of the 2020s. In June 2025,
IndieWire ranked the film at number 5 on its list of the "100 Best Movies of the 2020s (So Far)". The next month, it was one of the films voted for the "Readers' Choice" edition of
The New York Times list of the 100 best films of the century, finishing at number 290.
Accolades ==Impact==