"
Take On Me" was the first single released by the band. An early version was recorded and released in late 1984 with an early
music video. The song became a No. 3 hit in a-ha's native Norway but failed to chart in the United Kingdom. The band went back into the studio to re-record the song for the
Hunting High and Low album, but a second UK release in early 1985 was again ignored. Before releasing their single in the United States, the band undertook the production of a new music video for the song, working with director
Steve Barron. Barron had previously created hit videos for
Toto,
Thomas Dolby,
Culture Club,
Madonna and
Michael Jackson, but the a-ha video was unlike any of his earlier work. A plot-driven amalgamation of
live action and
rotoscope-style
animation by husband-and-wife team
Michael Patterson and Candace Reckinger, it drew inspiration from Patterson's animated film
Commuter and the film
Altered States. The innovative video for "Take On Me" was first broadcast on local
Boston music video station
V-66, and soon after given heavy
rotation on
MTV. The single debuted in
Billboard the week of 13 July 1985, and was heading into the US top twenty when it was given an international release, including a second release in Norway and a third shot at the UK market. It hit number one on the
Billboard Hot 100 in the United States, spending 27 weeks on the charts and becoming the tenth-biggest single of 1985, and this time going to number two in the United Kingdom and number one in
Norway. The second single for most of the world was "
The Sun Always Shines on T.V." ("
Love Is Reason" had failed to hit the Norwegian Top 40 earlier in the year), and the band followed its massively successful music video with another critically acclaimed clip for the song. Starting off as a sequel of sorts, Harket breaks away from his happy ending to join his band in performance amidst
mannequins at a rural church, Saint Albans in
Teddington, London, which has since become an art gallery. "The Sun Always Shines on T.V." improved upon the first single's success in the United Kingdom, hitting number one and remaining there for two weeks in January 1986. It was a top-10 hit nearly everywhere it was released except in the United States, where it peaked at No. 20 and would be the band's last major hit to date in that country. The track was remixed as a dance version, which was a top-5 hit on the US
Dance Singles Sales chart, and
B-side to the single and remix was the otherwise unreleased "Driftwood." "
Train of Thought" saw limited release as the third single in Europe. It was not released as a 7" in the United States but received rock radio play and a set of remixes again made the dance charts. Waaktaar based the lyrics for this song on existentialist authors and poets
Gunvor Hofmo,
Knut Hamsun and
Fyodor Dostoevsky, his favourites at the time. It was a-ha's third consecutive Top 10 single in the United Kingdom and Ireland, reaching Nos. 8 and 5 respectively, and charting well in Germany and Sweden. World sales hit 500,000 copies. The last single from the album was "
Hunting High and Low", released in June 1986. The single saw its highest chartings in France, where it peaked at number four, and the United Kingdom, where it was number five. The single was released in the United States but did not make the
Hot 100. An extended version was available on 12" vinyl, but the midtempo track did not see dance chart success. The "Take On Me" video was nominated for eight
1986 MTV Video Music Awards, and at the third annual ceremony 5 September 1986, the video won six awards, including Best New Artist and Viewer's Choice. "The Sun Always Shines on T.V." was nominated for an additional three awards, winning two, for a total of eight wins. Even as the total number of categories has nearly doubled, only
Peter Gabriel has won as many of the awards in a single year, for "
Sledgehammer" and "
Big Time", also featuring innovative use of animation. The band went on a world tour for the album from June 1986 to February 1987, visiting 16 countries and 113 cities. On 17 February 2020, the music video for "Take On Me" reached one billion views on
YouTube. At the time, only four songs from the entire 20th century had reached the mark—"
November Rain" and "
Sweet Child o' Mine" by
Guns N' Roses, "
Smells Like Teen Spirit" by
Nirvana, and
Queen's "
Bohemian Rhapsody"—making "Take On Me" the fifth video from that time period to ever do so. a-ha also became the first continental European act to accomplish this achievement. The cover photograph was taken by
Just Loomis and was nominated in 1986 for a Grammy as "Album Cover of the Year." The band released a live version of "The Sun Always Shines on T.V." in 2003. ==Release and critical reception==