IPSA was heavily involved in the development of the APL language, eventually employing APL's inventor,
Ken Iverson, in the early 1980s.
Roger Moore, a company co-founder and vice-president, won the 1973
Grace Murray Hopper Award for the development of APL\360 (along with
Larry Breed and
Dick Lathwell). APL\360 was later greatly enhanced and extended to become Sharp APL, stylized as SHARP APL. IPSA employed a team of expert APL implementors and contributors at its head office in
Toronto: including Ian Sharp, in his role as enabler, Roger Moore, Dick Lathwell, Brian Daly in his role as marketing guy in
Ottawa,
Bob Bernecky, Leigh O. Clayton, Doug Forkes, Dave Markwick, and Peter Wooster. This group was headed by Eric B. Iverson, Ken Iverson's son. It was affectionately termed the "Zoo" and was well-respected inside and outside the firm. The term "Zoo" is attributed to a visitor from
The Establishment who witnessed the long hair, beards, and unconventional dress of some in the team. Sharp APL and APL Plus, and variants, were all based on the XM6 IBM program. Further extensive APL development was done in Toronto and elsewhere. Later, in the 1980s, a branch office in
Palo Alto, California, managed by Paul L. Jackson, made significant contributions to APL and later
J. This office included Joey Tuttle, Roland Pesch, and
Eugene McDonnell. 666 Box, written in APL, was one of the first commercial
email services, known colloquially by its users as the "Sharp Mailbox". The original 666 Box was written by Larry Breed of STSC. It was later rewritten for higher security by a student hacker from
Lower Canada College, Leslie H. Goldsmith. Eventually it was extended to support transferring email among multiple domains (mainframes) over the IPSANET. ==Rise of the personal computer==