"I Was Made for Lovin' You" was the band's second
gold single, selling over 1 million copies. The single was
certified gold in the U.S. on August 16, 1979, and in Canada on August 1, 1979. The song was one of the band's few singles to chart in the UK in the 1970s, peaking at No. 50. The single reached No. 11 on the U.S.
Billboard singles chart and No. 1 in the Canadian
RPM national singles chart (the band's second chart-topping single in that country, following
"Shout It Out Loud"). In Australia, the single spent 11 weeks in the top 5 and 16 weeks in the top 10, peaking at No. 2 on the
Kent Music Report. In New Zealand, the single went to number 1, topping the
RIANZ Singles Chart. It also charted in Western Europe; it became a top-20 hit in Sweden, a top-10 hit in Norway, and a number-two hit in Switzerland and
West Germany. In France and the Netherlands, it reached No. 1. In the UK, it stalled at number 50.
Billboard described "I Was Made for Lovin' You" as a "catchy song" which is more melodic than previous Kiss efforts and that incorporates some
disco influence and "heavy guitars." Some Kiss fans dismissed it as a sell-out, with
Rolling Stone magazine's
David Fricke writing, "The
Kiss army is going to mutiny when they hear 'I Was Made for Lovin’ You,' the disco-infected leadoff track on the Masked Marvels’ latest album. They'll demand to know why their heroes, after years of rallying the troops into battle against disco and other threatening
schlock, have turned tail and joined forces with uptown popsters like producer
Vini Poncia (whose
soft-rock credentials include LPs by
Ringo Starr and
Melissa Manchester) and singer/tunesmith
Desmond Child (who cowrote the offending song with Kiss’ Paul Stanley)." Lance Tawzer, curator of a museum exhibit chronicling the infamous
Disco Demolition Night riot of 1979, suggested this song may have helped inspire that event, telling the
Chicago Tribune, "That's Kiss' disco song, 'I Was Made for Lovin' You... That's the moment when they
jumped that shark." Despite the backlash, the song has become a concert staple over the years, with a different arrangement that de-emphasizes the song's disco elements. Gene Simmons has stated that "I Was Made for Lovin' You" is his least favorite Kiss song, and Ace Frehley and Peter Criss have also indicated that they dislike the song. ==Personnel==