Kelly Bush founded ID in 1993, after having acquired two years of business experience. Her first major client was
Patrick Stewart, who is still represented by Bush today. In 2008, Bush formed VIE Entertainment where she became manager to
Paul Reubens and Academy-award nominated actor
Elliot Page. A 2011
New York Times profile described the firm as one of “a handful of elite firms that protect and promote the biggest names in show business..” and mentioned clients including Paul Reubens (Pee Wee Herman), Ben Stiller, Tobey Maguire,
Amy Adams,
Josh Brolin,
Natalie Portman,
Sean Penn and others.
Drake and the company had a high-profile parting in 2014. ID was ranked 5th on Forbes List of America's Best PR Agencies 2021. ==Notes and references==