IDfy was founded in 2011 in
Mumbai by Ashok Hariharan and Vineet Jawa with an initial focus on background verification services. Before this venture, Ashok Hariharan worked at
British Telecom, while Vineet Jawa was a co-founder of the fintech firm CredRight. In June 2020, the company formed a partnership with
Visa for video KYC. In 2021, the company raised $3 million and later secured $10 million in series D funding. In 2023, IDfy partnered with
Jio Haptik and acquired the
SaaS platform Salesroom. In 2024, IDfy launched Privy, a governance platform that supports companies fully complying with the
DPDP Act. The same year, IDfy launched a comic book titled DPDP Dilemma with Consent Chaudhary, which explores scenarios where user consent and data security are compromised due to a lack of awareness about the
DPDP Act and negligence towards the content in terms and conditions agreements. On March 6, 2024, the company secured $27 million in funding through a combination of primary and secondary fundraising rounds. As of 2025, IDfy operates in seven countries, including India, Southeast Asia, and the Middle East. The company has reported that it runs over 60 million verifications per month. == Financial performance ==