The firm was named for its founders, Cesare Isotta and Vincenzo Fraschini, who had been importing
Mors and
Renault automobiles as well as
Aster proprietary engines since 1899. The company they founded as
Società Milanese Automobili Isotta, Fraschini & C. on 27 January 1900 had the stated purpose to "Import, sell, repair cars". Prior to establishing their own products in 1904, Isotta and Fraschini assembled cars very similar to Renaults, with Aster engines. They differed from the real Renaults in having a neater underslung front radiator arrangement. The first automobile bearing this marque featured a four-cylinder engine with an output of . The car, driven by Vincenzo Fraschini, appeared in several races. In 1905, Isotta Fraschini gained notoriety in the
Coppa Florio, where they entered a
Tipo D with a engine. For a short time in 1907, Isotta Fraschini merged with French automobile company
Lorraine-Dietrich. The firm started making race cars using this same engine, establishing the company's reputation and giving its name considerable cachet. It was also one of the first companies to successfully market cars with
four-wheel brakes, following their invention by
Arrol-Johnston of Scotland in 1909. In the year 1911, 300 automobiles were produced and in 1912, 475 vehicles were produced. They were also among the early pioneers of
overhead cam (OHC), with an engine designed by Giustino Cattaneo. Isotta Fraschini introduced their Tipo 8, the first production automobile to be powered by a
straight-eight engine, at the Paris Salon in 1919 and began delivering them to customers in 1920. With the growth of the wealthy middle class in North America in the 1920s, Isotta Fraschini marketed deluxe limousines to the new American aristocracy. Early film stars
Clara Bow and
Rudolph Valentino drove Isotta Fraschinis. A 1929
Tipo 8A Castagna Transformable is featured in the 1950 film
Sunset Boulevard and another appears in the 1934 film
Death Takes a Holiday with
Fredric March. An Isotta Fraschini also makes a featured appearance in the 1946 film
Without Reservations with
John Wayne and
Claudette Colbert. Also, an Isotta Fraschini was gigolo Lindsay Marriott's car in Raymond Chandler's book
Farewell, My Lovely (1940) that was made into the motion picture
Murder, My Sweet (1944), starring Dick Powell and Claire Trevor. The grille of the Isotta Fraschini with the lightning bolt insignia is seen parked in a ravine, right before Douglas Walton's character Lindsay Marriott is killed. An oversized Isotta Fraschini is also the vehicle of choice for Dick and Nicole Diver in F. Scott Fitzgerald's 1933 novel
Tender is the Night. Seriously affected by the economic crisis of the 1930s and by the disruptions of World War II, Isotta Fraschini stopped making cars after the war (1949). Only five of the last model, the Monterosa, were produced. The plants were converted to produce marine engines. The company was left on the company register and in 1955 it was merged with engine manufacturer Breda Motori and named F.A. Isotta Fraschini e Motori Breda. The company started to produce trolley buses again and in the 1960s built a new diesel engine factory in
Bari. In the 1980s, the company was renamed Isotta Fraschini Motori SpA and it became part of the Fincantieri group, with administrative headquarters in the old factory in Bari. In the 1990s, attempts to revive the automotive industry of Isotta Fraschini were made. Concept-car coupe and roadster Isotta Fraschini T8 were built in 1996, and concept-car roadster Isotta Fraschini T12 was built in 1998. The company never went into production and closed for bankruptcy in 1999.
Today The marque was revived in 2022, and a new car was designed from scratch to compete in
sports car racing, initially including the
centenary edition of the
24 Hours of Le Mans, under
ACO Hypercar rules. The car, eventually named the
Tipo 6 LMH-C, was designed by (a long-standing
Ferrari motorsport partner) with aerodynamic input from
Williams Advanced Engineering.
World Endurance Championship Isotta Fraschini had initially planned for a 2023 debut of the Tipo 6 LMH-C in the
FIA World Endurance Championship at the
6 Hours of Spa, partnering with the British team
Vector Sport. This debut was pushed back first to the
8 Hours of Bahrain due to the car's production running behind schedule, eventually debuting at the
2024 Qatar 1812 km, being run by
Duqueine Team, as Vector Sport had dropped out due to alleged contract breaches by Isotta Fraschini, who in turn cited "economic factors" for the split. at
Circuit de Spa-Francorchamps during the
2024 FIA World Endurance Championship The Tipo 6 LMH Pista was presented at Paul Ricard, and completed laps with the GT1 Sports Club session as part of the 1000 km of Paul Ricard weekend. Both the Competizione and Pista variants took part in pre-race demos at the
2023 6 Hours of Monza weekend, wherein it was also announced that the car would not be racing at the Bahrain weekend. In its inaugural season in the World Endurance Championship, the car was driven by
Carl Bennett,
Antonio Serravalle, and
2013 24 Hours of Le Mans Pro-Am winner
Jean-Karl Vernay. The brand competed in five races, and finished only three, before withdrawing from the 2024 World Endurance Championship season prior to the
2024 Lone Star Le Mans due to disputes with Duqueine Team. Its highest finish was at
Le Mans, placing fourteenth, and scored no points during the season. Michelotto stressed that the Hypercar programme had not ended and that they were optimistic that two cars would be entered in the
2025 season, which ultimately did not materialize.
Active economic entities •
Intrepida Fides, The Isotta Fraschini Foundation, acronym coined by
Gabriele D'Annunzio, with registered office in Milan •
Isotta Fraschini Milano s.r.l., with registered office in Milan, active in the field of vehicles, as well as production and marketing of luxury goods •
Isotta Fraschini Motori S.p.A.: with registered office in Bari. An engineering firm specializing in diesel products, particularly marine engines, industrial engines, and rail traction engines, but also providing civil and military engineering products and services. The company is part of Fincantieri group. The company produces propulsion and generation systems, used in US Navy littoral fast attack surface ships and yachts. The L1306 T3, V 1312 T3, VL 1716 T2 T3 and GE COLZA V 1312 T3 generation systems produce between 200 kW and 3,000 kW. The largest of these generators are used in the
Freedom class of Littoral Combat Ships. ==Racing record==