Beauty queen career and early actress career (1988–1993) In 1988, after encouragement from others, Reis auditioned for the 1988 Miss Hong Kong Pageant. She was predicted to win the "Best Photogenic Award", which gave Reis the self-confidence to continue on this career path. However,
Sheila Chin won the "Best Photogenic Award" instead. She reportedly cried after leaving the stage. However, her mother's words reminded Reis that the road to success was difficult and that there would be many setbacks in the future on this career path, which proved highly influential and inspirational to Reis, encouraging her to press ahead with the Miss Hong Kong Pageant. The competition between Reis and Sheila Chin was tense in the pageant and was "neck-to-neck". Reis won the pageant, becoming Miss Hong Kong 1988 at the age of 18 and winning the contest's "Miss International Goodwill" title. While both women would soon receive entertainment careers, with both taking a direction towards acting, Reis would, by the mid-1990s, ultimately become a more acclaimed celebrity than Chin, with distinctive film roles. Later that year, in late 1988, Reis would also become the first
Miss Chinese International and was awarded the "Best Photogenic Award". Following her Miss Chinese International crowning, she participated in the
Miss World 1988 pageant in London, where she promoted the image of Hong Kong. Continuing her newfound status as an acclaimed beauty queen, Reis was then supposed to compete in the
Miss Universe 1989 pageant but withdrew due to health problems, citing "personal reasons". Reis would later reveal in 1998 that her beauty queen career proved to be a difficult time for her, stating: “The Miss Hong Kong time was very confusing for me. I wouldn’t have the courage to do it again.” Fong offered Reis very favourable conditions, such as not pushing Reis to star in the TV station's low budget series, which is what usually happens with new, young faces in TVB, as well as offering Reis more beyond a normal monthly salary. with her first film roles such as
Declaration Of Help (1990) – her film debut – and although a newcomer to films, played a role such as the "rebel sister" Yuet Chi / Moon in her second film,
A Chinese Ghost Story Part II (1990). That year, she would also go on to star in comedies like
No Risk, No Gain (1990), starring as Winnie, and as a streetwise tough beauty in
Perfect Girls (1990). Her next films, in the years 1990–1993 would mostly be comedies, and she would often play roles dependent on her beauty. As such, she would to some degree cultivate an
idol image, starring in popular films such as
The Banquet (1991),
Royal Tramp II (1992), and replacing
Cecilia Yip in starring as the tomboyish disciple Kiddo in
Swordsman II (1992) – starring alongside her favourite actress
Brigitte Lin. Reis would also star in
A Kid from Tibet (1992). However, Reis also starred in some roles in this early part of her acting career that would distinctly represent her acting style, and bring her out as an actress. These included starring as "Windy" in the anime-inspired, science-fiction future noir
The Wicked City (1992), where her full-mouthed looks were deemed just right for the anime-inspired film, and her performance as an actress was brought out significantly in a way previously not before. Telling a story of conflicts and relationship between demon-like creatures and humans in 1990s Hong Kong, the film was a big success, being one of the most popular Tsui Hark productions in the USA and Europe, and still playing in festivals and midnight screenings around the USA and Europe. Reis would also dominate the film's promotional material.
Actress breakthrough (1993–1995) By the dawn of the mid-1990s however, most of Reis’ film roles, with the exception of a few notable, acclaimed roles, had been relatively undemanding, being mainly known for her minor
girl-next-door, "nice girl" roles, and she was often only used for simply window dressing, a common phenomenon amongst good-looking talents in Hong Kong's entertainment industry. Ambitious and wishing to attempt further, more elaborate roles with greater complexity, such as successful women, women with sex appeal, editresses or "mad women", Reis expanded the scope of her acting career significantly from 1993. Starring in
Jet Li’s movie
The Legend of Fong Sai Yuk (1993), she starred as the beautiful Ting-Ting. The film was a box office hit and Reis then starred in its sequel released later that year,
Fong Sai-Yuk II (1993). Moving into television, Reis began to increase the complexity of her roles as she so desired, starring as the beautiful and deceptive top agent of a doomsday cult in the cross-genre
TVB drama
The Legendary Ranger (1993) alongside her good friend
Leon Lai. The drama's eclectic setting and merger of
wuxia, science fiction and fantasy genres, as well as its visual aesthetic was considered at the time groundbreaking in Hong Kong, and the demented mixture of beauty and darkness in the acting material Reis worked with cemented her signature acting style. In
The Black Morning Glory (1993), Reis was to establish her acting style a step further – playing a complex dual-role as a professional killer employed by the Japanese
yakuza. The film also dealt into the mental complexity of Reis’ character, with a drama-based storyline that sees her character fend off the police and yakuza while also attempting to reconcile with her own turmoil after she realises who she has killed. The film would then go on to serve as premise for Reis starring in
The Other Side of the Sea (1994), where Reis would again portray a cold-blooded professional killer who must reckon with going on the run and betrayal after becoming disillusioned with a life of killing. By 1995, Reis would star again alongside Leon Lai; this time in
Wong Kar-wai’s neo-noir crime thriller
Fallen Angels (1995), playing a sexually frustrated, jealous, cold-blooded hitman's assistant. Reis’ character was a notable departure from her earlier roles, allowing herself to be filmed at
fisheye lens angles, in
grungy colours and with an appearance that was glamorously dressed, stylish, and decidedly grunge, an appearance that would become emblematic of Reis’ style, but at times also dishevelled in contrast to the polished appearance of her Miss Hong Kong days. Reis’ character was described as a "chain-smoking, quivering, obsessive mess who faxes kill-plans and masturbates in PVC fetish dresses", and breaking away completely from any kind of innocent or clean-cut image in a way that likely shocked many of her fans, Reis received critical acclaim for her portrayal of the role and immediately established herself as an A-list actress, becoming amongst Hong Kong's most famous actresses.
Fallen Angels would go on to become a cult classic of the "Golden Age" of Hong Kong cinema, and Reis’ film character would also become a cult film character Afterwards, she starred in the Japanese action film
The City of Lost Souls in 2000, her last major film role. During the late 1990s, Reis’ career was also taking her abroad for further success – Reis was so popular in Japan that she was able to pick up "millions" from a day's work of working in Tokyo, and she was also doing a lot of advertising work in Los Angeles. Around the beginning of the 2000s, Reis began to withdraw from acting to focus on family and charity businesses whilst making occasional public appearances. Her last role to date was 2009's
Bodyguards and Assassins. On 25 December 2021, Reis made an appearance as a guest/main judge on
HK Television Entertainment's fourth season of the talent variety show King Maker (Chinese:
全民造星IV), sparking internet discussion and hype. ==Personal life==