On January 1, 2012, Pavia was named as CEO of the
Super Fight League (SFL), India's first major mixed martial arts promotion founded by celebrity entrepreneur IPL cricket team owner
Raj Kundra and Bollywood mega star
Sanjay Dutt. Featuring a mix of big name International fighters such as
Bob Sapp,
Bobby Lashley,
Alexander Shlemenko,
Trevor Prangley and
James Thompson alongside domestic Indian talent, each SFL event also features one female fight per card. Pavia can often be seen on broadcast congratulating the fighters in the cage or joining the commentary team to offer his opinion. Speaking about SFL 3 which took place on Sunday 6 May and was headlined by James Thompson v Bobby Lashley, Pavia has been quoted as saying that SFL’s ‘international card [was] the best that has been offered outside of North America this year.’ On March 9 it was announced that SFL had signed a deal with COLORS TV in India to broadcast its events. In an interview given to Bleacher Report on April 3, 2012, Pavia stated that the TV deal with COLORS means that SFL will reach 500 million homes. Pavia was successful in landing coverage for the SFL on the front page of the largest english language newspaper in the world, the Mumbai Times where he was frequently quoted. In September 2012 Pavia resigned his position as the CEO of the SFL citing "family reasons." Fighters Only magazine reported that his mom had cancer and he was expecting his first child at the age of 46. ==MMA Promotion Consulting==