MarketKnowledge management
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Knowledge management

Knowledge management (KM) refers to a range of processes focused on organizational awareness, learning, collaboration, and innovation. It involves using and sharing knowledge to support an organization's goals.

History
Knowledge management efforts have a long history, including on-the-job discussions, formal apprenticeships, discussion forums, corporate libraries, professional training, and mentoring programs. With increased use of computers in the second half of the 20th century, specific adaptations of technologies such as knowledge bases, expert systems, information repositories, group decision support systems, intranets, and computer-supported cooperative work have been introduced to further enhance such efforts. In the enterprise, early collections of case studies recognised the importance of knowledge management dimensions of strategy, process and measurement. Key lessons learned include people and the cultural norms which influence their behaviors are the most critical resources for successful knowledge creation, dissemination and application; cognitive, social and organisational learning processes are essential to the success of a knowledge management strategy; and measurement, benchmarking and incentives are essential to accelerate the learning process and to drive cultural change. ==Research==
Research
KM emerged as a scientific discipline in the early 1990s. It was initially supported by individual practitioners, when Skandia hired Leif Edvinsson of Sweden as the world's first chief knowledge officer (CKO). Hubert Saint-Onge (formerly of CIBC, Canada), started investigating KM long before that. The KM idea has been taken up by academics, such as Ikujiro Nonaka (Hitotsubashi University), Hirotaka Takeuchi (Hitotsubashi University), Thomas H. Davenport (Babson College) and Baruch Lev (New York University). In 2001, Thomas A. Stewart, former editor at Fortune magazine and subsequently the editor of Harvard Business Review, published a cover story highlighting the importance of intellectual capital in organizations. The KM discipline has been gradually moving towards academic maturity. Third, the number of academic knowledge management journals has been steadily growing, currently reaching 27 outlets. Multiple KM disciplines exist; approaches vary by author and school. As the discipline matured, academic debates increased regarding theory and practice, including: • Techno-centric with a focus on technology, ideally those that enhance knowledge sharing and creation. • Organisational with a focus on how an organisation can be designed to facilitate knowledge processes best. • Social-psychological, with a focus on how social networks contribute to a transactive memory system • Ecological with a focus on the interaction of people, identity, knowledge, and environmental factors as a complex adaptive system akin to a natural ecosystem. Regardless of the school of thought, core components of KM roughly include people/culture, processes/structure and technology. The details depend on the perspective. KM perspectives include: • community of practicesocial network analysisintellectual capital • constructivism The practical relevance of academic research in KM has been questioned with action research suggested as having more relevance and the need to translate the findings presented in academic journals to a practice. In this model, knowledge follows a cycle in which implicit knowledge is 'extracted' to become explicit knowledge, and explicit knowledge is 're-internalised' into implicit knowledge. The content perspective suggests that knowledge is easily stored; because it may be codified, while the relational perspective recognises the contextual and relational aspects of knowledge which can make knowledge difficult to share outside the specific context in which it is developed. Subsequent research suggested that a distinction between tacit knowledge and explicit knowledge represented an oversimplification and that the notion of explicit knowledge is self-contradictory. More recently, together with Georg von Krogh and Sven Voelpel, Nonaka returned to his earlier work in an attempt to move the debate about knowledge conversion forward. A second proposed framework for categorising knowledge dimensions distinguishes embedded knowledge of a system outside a human individual (e.g., an information system may have knowledge embedded into its design) from embodied knowledge representing a learned capability of a human body's nervous and endocrine systems. A third proposed framework distinguishes between the exploratory creation of "new knowledge" (i.e., innovation) vs. the transfer or exploitation of "established knowledge" within a group, organisation, or community. Collaborative environments such as communities of practice or the use of social computing tools can be used for both knowledge creation and transfer. Organisations have tried knowledge capture incentives, including making content submission mandatory and incorporating rewards into performance measurement plans. Considerable controversy exists over whether such incentives work and no consensus has emerged. One strategy to KM involves actively managing knowledge (push strategy). In such an instance, individuals strive to explicitly encode their knowledge into a shared knowledge repository, such as a database, as well as retrieving knowledge they need that other individuals have provided (codification). The form of the knowledge means that it's either tacit or explicit. Data and information can be considered as explicit and know-how can be considered as tacit. Hansen et al. defined the two strategies (codification and personalisation). Codification means a system-oriented method in KM strategy for managing explicit knowledge with organizational objectives. Codification strategy is document-centered strategy, where knowledge is mainly codified as "people-to-document" method. Codification relies on information infrastructure, where explicit knowledge is carefully codified and stored. Codification can therefore refer to both tacit and explicit knowledge. In contrast, personalisation encourages individuals to share their knowledge directly. Other knowledge management strategies and instruments for companies include: • Mapping knowledge competencies, roles and identifying current or future predicted gaps. • Defining for each chosen role the main knowledge that should be retained, and building rituals in which the knowledge is documented or transferred on, from the day they start their job. • Transfer of knowledge and information prior to employee departure by means of sharing documents, shadowing, mentoring, and more, • Proximity & architecture (the physical situation of employees can be either conducive or obstructive to knowledge sharing) • Storytelling (as a means of transferring tacit knowledge) • Cross-project learning • After-action reviews • Knowledge mapping requires the organization to know what kind of knowledge organization it has, how it is distributed throughout the company, and how to efficiently use and re-use that knowledge. (a map of knowledge repositories within a company accessible by all) • Communities of practice • Expert directories (to enable knowledge seeker to reach to the experts) • Expert systems (knowledge seeker responds to one or more specific questions to reach knowledge in a repository) • Best practice transfer • Knowledge fairs • Competency-based management (systematic evaluation and planning of knowledge related competences of individual organisation members) • Master–apprentice relationship, Mentor-mentee relationship, job shadowing • Collaborative software technologies (wikis, shared bookmarking, blogs, social software, etc.) • Knowledge repositories (databases, bookmarking engines, etc.) • Measuring and reporting intellectual capital (a way of making explicit knowledge for companies) • Knowledge brokers (some organisational members take on responsibility for a specific "field" and act as first reference on a specific subject) • Knowledge farming (using note-taking software to cultivate a knowledge graph, part of knowledge agriculture) • Knowledge capturing (refers to a process where trained people extract valuable or else desired knowledge from experts and embed it in databases) Motivations Multiple motivations lead organisations to undertake KM. Typical considerations include: • Making available increased knowledge content in the development and provision of products and services • Achieving shorter development cycles • Improving consistency of knowledge and standardized expert skills among staff • Facilitating and managing innovation and organisational learning • Leveraging expertise across the organisation • Increasing network connectivity between internal and external individuals • Managing business environments and allowing employees to obtain relevant insights and ideas appropriate to their work • Solving intractable or wicked problems • Managing intellectual capital and assets in the workforce (such as the expertise and know-how possessed by key individuals or stored in repositories) ==KM technologies==
KM technologies
Knowledge management (KM) technology can be categorised: • Collaborative software(Groupware)—Software that facilitates collaboration and sharing of organisational information. Such applications provide tools for threaded discussions, document sharing, organisation-wide uniform email, and other collaboration-related features. • Workflow systems—Systems that allow the representation of processes associated with the creation, use and maintenance of organisational knowledge, such as the process of creating and utilise forms and documents. • Content management and document management systems—Software systems that automate the process of creating web content and/or documents. Roles such as editors, graphic designers, writers and producers can be explicitly modeled along with the tasks in the process and validation criteria. Commercial vendors started either to support documents or to support web content but as the Internet grew these functions merged and vendors now perform both functions. • Enterprise portals—Software that aggregates information across the entire organisation or for groups such as project teams. • eLearning—Software that enables organisations to create customised training and education. This can include lesson plans, monitoring progress and online classes. • Planning and scheduling software—Software that automates schedule creation and maintenance. The planning aspect can be integrated with project management software. These categories overlap. Workflow, for example, is a significant aspect of content or document management systems, most of which have tools for developing enterprise portals. Proprietary KM technology products such as HCL Notes (Previously Lotus Notes) defined proprietary formats for email, documents, forms, etc. The Internet drove most vendors to adopt Internet formats. Open-source and freeware tools for the creation of blogs and wikis now enable capabilities that used to require expensive commercial tools. KM is driving the adoption of tools that enable organisations to work at the semantic level, as part of the Semantic Web. Some commentators have argued that after many years the Semantic Web has failed to see widespread adoption, while other commentators have argued that it has been a success. == Knowledge barriers ==
Knowledge barriers
Just like knowledge transfer and knowledge sharing, the term "knowledge barriers" is not a uniformly defined term and differs in its meaning depending on the author. Knowledge barriers appear to have been used from at least three different perspectives in the literature: 1) Missing knowledge about something as a result of barriers for the share or transfer of knowledge. 2) Insufficient knowledge based on the amount of education in a certain field or issue. 3) A unique individual or group of humans' perceptual system lacks adequate contact points or does not fit incoming information to use and transform it to knowledge. == Knowledge retention ==
Knowledge retention
Knowledge retention is part of knowledge management. It helps convert tacit form of knowledge into an explicit form. It is a complex process which aims to reduce the knowledge loss in the organization. Knowledge retention is needed when expert knowledge workers leave the organization after a long career. Retaining knowledge prevents losing intellectual capital. According to DeLong(2004) knowledge retention strategies are divided into four main categories: • Human resources, processes and practices • Knowledge transfer practices • Knowledge recovery practices • Information technologies used to capture, store and share knowledge. Knowledge retention projects are usually introduced in three stages: decision making, planning and implementation. There are differences among researchers on the terms of the stages. For example, Dalkir talks about knowledge capture, sharing and acquisition and Doan et al. introduces initiation, implementation and evaluation. Furthermore, Levy introduces three steps (scope, transfer, integration) but also recognizes a "zero stage" for initiation of the project. == Knowledge audit ==
Knowledge audit
A knowledge audit is a comprehensive assessment of an organization's knowledge assets, including its explicit and tacit knowledge, intellectual capital, expertise, and skills. The goal of a knowledge audit is to identify the organization's knowledge strengths and gaps, and to develop strategies for leveraging knowledge to improve performance and competitiveness. Knowledge audit helps ensure that an organization's knowledge management activities are heading in the right direction. It also reduces the making of incorrect decisions. Term knowledge audit is often used interchangeably with information audit, although information audit is slightly narrower in scope. The requirement and significance of a knowledge audit can vary widely among different industries and companies. For instance, within the software development industry, knowledge audits can play a pivotal role due to the inherently knowledge-intensive nature of the work. This contrasts with sectors like manufacturing, where physical assets often take more important role. The difference arises from the fact that in software development companies, the skills, expertise, and intellectual capital, often overshadow the value of physical assets. Knowledge audits provide opportunities for organizations to improve their management of knowledge assets, with the goal of enhancing organizational effectiveness and efficiency. By conducting a knowledge audit, organizations can raise awareness of knowledge assets as primary factors of production and as critical capital assets in today's knowledge economy. The process of a knowledge audit allows organizations to gain a deeper understanding of their knowledge assets. This includes identifying and defining these assets, understanding their behavior and properties, and describing how, when, why, and where they are used in business processes. ==Knowledge protection==
Knowledge protection
Knowledge protection refers to behaviors and actions taken to protect the knowledge from unwanted opportunistic behavior for example appropriation or imitation of the knowledge. Knowledge protection is used to prevent the knowledge to be unintentionally available or useful for competitors. Knowledge protection can be for example a patent, copyright, trademark, lead time or secrecy held by a company or an individual. Knowledge protection methods There are various methods for knowledge protection and those methods are often divided into two categories by their formality: formal protection and informal protection. Occasionally a third category is introduced, semi-formal protection, which includes contracts and trade-secrets.  These semi-formal methods are also usually placed under formal methods. Organizations often use a combination of formal and informal knowledge protection methods to achieve comprehensive protection of their knowledge assets. Technical solutions to protect the knowledge fall also under the category of formal knowledge protection. Formal knowledge protection from technical viewpoint includes technical access constraints and protection of communication channels, systems, and storage. Informal knowledge protection methods protect knowledge assets for example by making it difficult for outsiders to access and understand the knowledge within the boundaries of the organization. While sharing knowledge can lead to innovation, collaboration, and competitive advantage, protecting knowledge can prevent it from being misused, misappropriated, or lost. Thus, the need for organizational learning must be balanced with the need to protect organisations' intellectual property, especially whilst cooperating with external partners. The role of information security is crucial in helping organisations protect their assets whilst still enabling the benefits of information sharing. overprotection can have a chilling effect on follow-on innovation, which is particularly problematic in fields where innovation is cumulative. • Misappropriation: Another risk associated with knowledge protection is misappropriation. Misappropriation refers to the unauthorized use or theft of intellectual property. This can occur when confidential information is leaked, trade secrets are stolen, or patents are infringed upon. According to the World Intellectual Property Organization, misappropriation can result in significant financial losses for individuals and organizations. • Infringement claims: Intellectual property owners can also face risks associated with infringement claims. Infringement occurs when someone uses intellectual property without permission or authorization, and the owner of the intellectual property files a lawsuit. Infringement claims can be costly and time-consuming and can result in damage to an individual's or organization's reputation. As noted by Law Insider's Knowledge of infringement Sample Clauses, infringement claims can also result in financial penalties and even criminal prosecution. • Inadequate protection: Inadequate protection of intellectual property is also a significant risk. This occurs when intellectual property owners fail to properly protect their knowledge, such as by failing to obtain patents, trademarks, or copyrights. Inadequate protection can result in the loss of intellectual property rights and can make it difficult for individuals and organizations to enforce their rights in court. As noted by the WIPO, inadequate protection can also make it easier for others to copy or steal intellectual property. In conclusion, protecting knowledge is crucial to promote innovation and creativity, but it is not without its risks. Overprotection, misappropriation, infringement claims, and inadequate protection are all risks associated with knowledge protection. Individuals and organizations should take steps to protect their intellectual property while also considering the potential risks and benefits of such protection. ==See also==
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