Early beginnings & transition This station was first established in
1946 as
KFOP, originally on 1140 AM. In 1983, the station was revamped by its former owners Jerry Snyder and Associates to
KJSA (for
Jerry
Snyder and
Associates) with an
Adult Standards format known as the "
Music Of Your Life." 20 years later, it was sold to M&M Broadcasters and it switched to a
classic country format known as "The Radio Ranch".
Biz Radio affiliation The station traded places with KCLE (1120 AM) and on May 24, 2008, KJSA moved from 1120 to 1110 AM and increased daytime power to 20,000 watts. The Houston-based
Biz Radio Network moved its broadcasts from
KMNY (1360 AM) to KJSA. Signal testing began in April 2008, with 1360 and 1110 simulcasting BizRadio programming until May 24. That same day, Biz Radio bought the station from M&M Broadcasters, although its previous owners still maintained minor ownership of KJSA. BizRadio also leased
KTEK (1110 AM) near
Houston, which put their programming on the same 1110 frequency in both markets.
Classic country and Spanish On March 2, 2009, Biz Radio moved to
KVCE (1160 AM), licensed to
Highland Park, citing complaints from listeners that the signal was not audible in much of the immediate DFW metroplex. KJSA switched back to a
classic country format, simulcasting from its sister station
KHFX in the weeks preceding the Biz Radio move. On April 14, 2009, KJSA dropped its simulcast with KHFX in favor of a
Spanish music format.
KVTT's move to AM On September 28, 2009, KJSA began broadcasting a
Christian classic/inspirational format by Covenant Educational Media, the former owners of KVTT (91.7 FM, now
KKXT), after the sale of the FM frequency to North Texas Public Broadcasting, the owners of
KERA radio and
KERA-TV. This station formally swapped to the
KVTT call sign on October 14, 2009, while the KJSA callsign was warehoused to its former sister
station in
Palisade, Colorado. From Covenant's studios in North Dallas, the "Voice of Truth" format included a variety of teaching programs, classic Christian music, and talk programming featuring
The Journey with Tom Dooley,
The Scott Wilder Show, and
Point of View with Kerby Anderson. This format, broadcast since 1976, ceased broadcasting on July 12, 2010, for financial reasons after failing to connect with an audience on their new AM home. Effective May 30, 2018, Texoma Broadcasting sold KVTT and translator K238CC to Decatur Media Land, LLC for $1.375 million. ==FM translator==