La'Isha is an Israeli weekly women's magazine published since 1947 by the Yedioth Ahronoth media group.
History
La'Isha was founded in 1947 and became one of Israel’s leading women's magazines. It is published weekly and covers topics such as lifestyle, fashion, and society. The magazine is considered part of the Israeli media landscape and has contributed to shaping representations of women in Israeli society. For decades, ''La'Isha'' played a central role in Israeli popular culture, particularly through its involvement in national events and media initiatives. == Miss Israel ==
Miss Israel
From 1950 to 2022, ''La'Isha'' organized and sponsored the annual Miss Israel beauty pageant, making it one of the longest-running national pageants in the country. == See also ==