of the
dracaena draco located in the garden of the
House Franchy, in La Orotava. Published in his work
Histoire Naturelle des Iles Canaries in 1838 The export economy established by the European settlers after the conquest in the 15th century spawned large commercial and passenger movements that were to last for decades. The first foreign visitors quickly felt drawn to the clemency and beneficial qualities of weather conditions found in the Taoro Valley. La Orotava has a rich land for farming and its economy has been based on agriculture for centuries, with products such as wine, tomatoes, bananas and others that were exported mainly to Europe and the UK. It was not until beginning of the 19th century that the tourism industry broke through. The natural environment of La Orotava helped attract many researchers and exclusive high-class groups from Europe. At this stage La Orotava was a leading cultural center accommodating many travellers and writers, among others
William Wilde and
Alexander von Humboldt. Nowadays, La Orotava is visited by Northern Europeans all year round, specially during the winter months when the climate is quite mild, and over Christmas and New Year. ==Subdivisions==