Hobart worked for
Wells Fargo and
JPMorgan Chase, followed by 14 years at
PepsiCo in a number of leadership roles, including CMO of Carbonated Soft Drinks in North America. She joined Dick's Sporting Goods in 2011 as senior vice president and chief marketing officer. In 2015, she became executive vice president and CMO, and went on to become chief customer and digital officer. Hobart was on the board of
Sonic Corporation from 2014 to 2018. In October 2020,
Yum! Brands announced the appointment of Hobart as a non-executive director, effective November 2020. and a year later in March 2023 she joined the board of Marriott International. In February 2021, Hobart succeeded
Edward W. Stack as CEO of
Dick's Sporting Goods. She was the first woman to hold this position for the company, which was previously held by members of the Stack family. == Philanthropic efforts ==