LG

LG Corporation was established as Lak Hui Chemical Industrial Corp. in 1947 by Koo In-hwoi. Its first product was "Lucky Cream", the first Korean make-up cream. In 1952, Lak Hui () (pronounced "Lucky"; now LG Chem) became the first South Korean company to enter the plastics industry. As the company expanded its plastics business, it established GoldStar Co. Ltd. (now LG Electronics Inc.) in 1958. Both companies Lucky and GoldStar merged to form Lucky-Goldstar in 1983. GoldStar produced South Korea's first radio. LG replaced its old logo with a new one on 30 December 2014, changing the wordmark font from Helvetica to LG Smart, the new custom corporate typeface of the company since 2013. Koo Bon-moo died of a brain tumor on 20 May 2018. In July 2018, it was announced that Koo Kwang-mo, the nephew and adopted son of Koo Bon-moo, will be the new CEO of LG. Koo Bon-moo adopted his nephew in 2004, after losing his only son in 1994, citing "a family tradition of male-only succession". LG jingle The G-E-F-D-E-C-C' jingle was produced by Musikvergnuegen and written by Walter Werzowa (who had previously composed the Intel bong) in 2008. The jingle has been featured in LG commercials and devices and is recognised worldwide. It is derived from the English traditional tune "The Lincolnshire Poacher". Logo history Logo of the LG Corporation (1995-2008).svg|4 January 1995 – 29 December 2014 LG Logo 2008 High Res.png|2008 – 29 December 2014 LG logo (2014).svg|30 December 2014 – present LG logo (2023).svg|May 2023 – present (secondary) ==Corporate affairs==

LG Corporation is a holding company that operates worldwide through more than 30 companies in the electronics, chemical, and telecom fields. It is headquarters in the LG Twin Towers building in Yeouido-dong, Yeongdeungpo District, Seoul. Its electronics subsidiaries manufacture and sell products ranging from electronic and digital home appliances to televisions and mobile telephones, from thin-film-transistor liquid-crystal displays to security devices and semiconductors. In the chemical industry, subsidiaries manufacture and sell products including cosmetics, industrial textiles, rechargeable batteries and toner products, polycarbonates, medicines, and surface decorative materials. Its telecom products include long-distance and international phone services, mobile and broadband telecommunications services, as well as consulting and telemarketing services. LG also operates the Coca-Cola Korea Bottling Company, manages real estate, offers management consulting, and operates professional sports clubs. LG AI Research was launched in December 2021. In 2021, the company announced its first version of EXAONE. In 2023, the company stated that the language model reduced costs by 78% by making inference faster and using memory more efficiently and multimodal model used more memory to improve content quality while significantly increasing inference speed, leading to a 66% cost reduction. Corporate governance As of September 2023: Subsidiaries • LG Electronics • LG Display • LG Innotek • LG Chem • LG Energy Solution • LG Household & Health Care • LG AI Research • LG U+ • LG CNS • G2R • HS Ad Associated companies • GS Group • LS Group • LIG Group • LX Group Sports sponsorship LG owns the South Korean professional baseball team LG Twins, and is the main sponsor of basketball team Changwon LG Sakers. LG is also a partner of the American professional baseball team Texas Rangers. LG also sponsored football clubs Girondins de Bordeaux from 1999 to 2000, Leicester City F.C. from 2001 to 2003, Olympique Lyonnais from 2004 to 2006, AEK Athens from 2006 to 2009, Fulham F.C. from 2007 to 2010 and Bayer 04 Leverkusen from 2013 to 2016.{{cite web |url= https://www.footballkitarchive.com/bayer-04-leverkusen-sponsor-history/ |title= Bayer 04 Leverkusen Sponsor History LG: 2013-2016 |author= |publisher= Football Kit Archive |access-date=October 13, 2025 |url-status=live == Notes ==