Lima focused heavily on the British range in the late 1980s which had expanded hugely due to the
Sectorisation strategy of the then state operator
British Rail. This was possible because of their capability to do small production runs (c.500), in contrast to its main UK rival,
Hornby Railways, who required a minimum run of 4,000. Consequently, Riko International, Lima's UK distributor, were able to provide models within weeks of rollout of the actual prototype. By the mid-1990s, Lima had a swollen UK product range of over 300 models, some of questionable quality, while still producing new variations at a rate of five or more new schemes a month. A clearance campaign ran in 1993 with a mass sale of the entire range of existing stock. While this stimulated sales, demand subsequently shifted to the now considerable second-hand market. There was also an attempt to compete with Hornby and
Bachmann by introducing new paint schemes on existing 1980s steam models. The distributor, Riko International went into receivership in 1999 and their replacement, The Hobby Company, commenced by commissioning further repaints and a new model, the
Class 66. In early 2000, Lima finally delivered an updated
Class 67 to match the improved standards in the market. However, the much-improved motor did not compensate the many other faults and failed to make an impact. This turned out to be the last completely new model from Lima and the company subsequently folded, being bought out by Hornby. The demise of Lima in 2004 left a significant supply gap for some of the key classes of the British diesel and electric locomotives range. However, since acquiring Lima, Hornby have re-released many of these models under their own brand name. Hornby now provide updated models of the
Class 08,
31,
50,
60,
Class 67 and
Class 92 also, re-releasing many of the much sought after Lima originals such as the
Class 73 and
156. ==North America==