MarketCasual wear
Company Profile

Casual wear

Casual wear is a Western dress code that is relaxed, occasional, spontaneous and suited for everyday use. Casual wear became popular in the Western world following the counterculture of the 1960s. When emphasising casual wear's comfort, it may be referred to as leisurewear or loungewear.

Overview
History Modern casual fashion can be traced to fashion sportswear from the 1920s, including tweed blazers, oxford shoes, and golf skirts. An increase in the popularity of bicycling brought about a need for culottes, a forerunner for casual shorts. As the century progressed, "casual" came to encompass more styles, including denim workwear and elements from military uniforms. With the popularity of spectator sports in the late 20th century, a good deal of athletic gear has influenced casual wear, such as jogging suits, running shoes, and track clothing. Basic materials used for casual wear include denim, cotton, jersey, flannel, and fleece. Materials such as velvet, chiffon, and brocade are often associated with more formal clothes. While casual dress evokes utilitarian costume, there is a wide range for expression, including punk fashion and fashion inspired by earlier decades, such as the 1970s and 1980s. Madonna popularized lace, jewelry, and cosmetics into casual wear during the 1980s. In the 1990s, hip hop fashion played up elaborate jewelry and luxurious materials worn in conjunction with athletic gear and the clothing of manual labor. ==Gender expression==
Gender expression
Casual wear introduced a "unisexing" of fashion. By the 1960s, women adopted T-shirts, jeans, and collared shirts, and for the first time in nearly 200 years, it was fashionable for men to have long hair. For men, the exposure of shoulders, thighs, and backs is still limited to casual wear. ==Gallery==
Gallery
File:Beautful women and handsome man.jpg|A man wearing a T-shirt and jeans and a woman wearing black T-shirt and white long skirt File:Cycling woman wearing miniskirt.jpg|A woman cycling while wearing a sweater and miniskirt in Canada. File:Cassandra Morris 2014.jpg|Voice actress Cassandra Morris wearing a casual minidress during a public interaction. File:2010 Run to the Sun Fashion Show in Anchorage Alaska 06.jpg|A model in T-shirt and cargo shorts. File:Familio de rusiaj turistoj promenanta en Nha Trang 01.jpg|Parents in casual wear with their child, 2013. File:2013 ColognePride - CSD-Parade-2397.jpg|A woman in bra-shaped top and mini-shorts in Germany ==See also==
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