In 1966, mortgaging his home, he founded an audio equipment store named Sound of Music in Saint Paul. The company expanded to nine stores, and after a tornado destroyed one, he had a "tornado sale" at one location with a very large selection of goods and low prices. The sale was a hit, and he renamed the chain Best Buy and shifted the model to a
superstore format with 18,000-sq-ft stores, everyday low prices, and a heavy advertising budget. The format was very popular and thanks to increased demand for consumer electronics (especially with the advent of
VCRs), the chain grew to 40 stores in 1989. Thereafter, he eliminated the commission model (customers disliked aggressive sales) and expanded Best Buy's offerings to include computer software, music, movies, and computer hardware. In 1994, he increased the average store size to between 45,000 and 58,000 sq ft. In 1995, the chain had $5 billion in sales and 155 stores. In 1996, Best Buy added appliances and kitchen utensils to its lineup. In May 2012, Schulze announced that he was stepping down as Best Buy chairman after an investigation found that he knew that the CEO was having a relationship with a female employee and did not alert the audit committee. As announced on August 6, 2012, Schulze made a bid to buy out the Best Buy company. According to the report, he already owned 20% of the company. This news caused the share price of Best Buy to go up slightly. By late February, talks between Best Buy Co. and Schulze ended. Private equity investors and he sought three board seats in exchange for acquiring a minority stake in the company, but he was not able to line up the funding. On March 25, 2013, Best Buy Co. Inc. announced that Schulze would rejoin the company that he founded with a new title: chairman emeritus. The Richfield, Minnesota-based retailer also announced that two former executives,
Brad Anderson and Al Lenzmeier, will serve as Schulze's representatives on the board of directors. They are key Schulze allies who had advised him on his attempt to buy the company. ==Philanthropy==