In 2012, Mack established the First Book Award, in collaboration with the
National Media Museum, Bradford and the Wilson Centre for Photography, London. This annual photography publishing award was open to photographers who had not previously had a book published by a third party publishing house. The call for submissions emphasises a predilection for projects conceived in book form: works that find a voice through the book. Submission was via an array of nominators who were asked to recommend projects. The Award ran until 2021.
Winners • 2012: Anne Sophie Merryman, ''Mrs. Merryman's Collection''. • 2013: Paul Salveson,
Between the Shell. • 2014: Joanna Piotrowska,
FROWST. • 2015: Ciarán Óg Arnold,
I went to the worst of bars hoping to get killed. but all I could do was to get drunk again. • 2016: Sofia Borges,
The Swamp. • 2017: Emmanuelle Andrianjafy, ''Nothing's in Vain''. • 2018: Hayahisa Tomiyasu,
TTP. • 2019: Jerome Ming,
Oobanken. • 2020: Damian Heinisch,
45. • 2021: Marvel Harris,
Marvel. ==References==