In 2023, Marsh was crowned Miss Academy 2023, a pageant for women attending the
United States Air Force Academy. This was her third attempt at competing for the Miss Colorado title. In the pageant, Marsh advanced into the Top 11 and later the Top 5, ultimately being crowned the winner, besting first runner-up Ellie Breaux of
Texas. As Miss America 2024, Marsh became the fourth woman representing Colorado to win the pageant, and the first member of the
United States Armed Forces to be crowned the winner. As part of her prize package, Marsh received a $50,000 scholarship to further her education. Marsh has received over $70,000 total in scholarships from competing within the Miss America organization. During her reign as Miss America, Marsh is serving in an Air Force public affairs and recruiting position. Marsh was the honorary pace car driver at the 2024
Daytona 500 NASCAR race. In February 2024, Marsh received the 'Spirit of the Springs' Award from the city of
Colorado Springs. She visited students at schools in Colorado Springs, Colorado, and Daytona Beach, Florida. Marsh also visited
Fort Knox, and
Ebbing Air National Guard Base. She presented a wreath at the Tomb of the Unknown Soldier (Unknowns) at
Arlington National Cemetery, and visited the Memorial Display Room on March 3, 2024. Madison was a special guest of the
Royal International Air Tattoo in England in July 2024, and spoke about her USAF career mixed with being Miss America in front of 100,000 visitors from all over the world. == Career after Miss America ==