Magnificent Coloring World is a 2021 American
concert film produced by singer-songwriter
Chance the Rapper. Directed by Jake Schreier, the film documents a special performance of
Magnificent Coloring World, Bennett's 2016
concert tour in support of
Coloring Book. Through his content production company House of Kicks, Bennett signed a trailblazing international
distribution agreement with
AMC Theatres for the film, marking the first time an individual recording artist has distributed a film through AMC. Filming occurred in secret with an audience of Bennett's 1500 closest fans at Cinescape Studios in his hometown of
Chicago, Illinois, but was shelved due to other projects he was working on at the time. The
COVID-19 pandemic gave Bennett an opportunity to retreat to House of Kicks — his one-stop-shop office, content production house, movie set and recording studio — to spend the required time to fully complete the editing of the project alongside his team. The unconventional move to bypass studios and directly partner with theaters was the result of Bennett's vision of a "community" experience that only a movie theater could accomplish, coinciding with cinemas reopening to partial capacity. The film was also released to select
Odeon Theaters in the United Kingdom, Ireland, and Canada on Friday, September 10, 2021. == Production ==