Max Factor Salon was originally the
C. E. Toberman-owned Hollywood Fire Safe Building before it was bought by
Max Factor in 1928. The building was remodeled by renowned theater architect
S. Charles Lee, and in 1935, it re-opened featuring a ground-floor
salon,
make-up manufacturing on the three floors above, and the Max Factor Make Up Studio in an added one-story
wing. 3000 people were invited to the re-opening but more than 8000 attended, and after re-opening, the building earned the nickname the "Jewel Box of the Cosmetic World" and the make-up studio earned the nickname "The Pink Powder Puff." Furthermore,
Jean Harlow dedicated the salon's Blonde Room,
Claudette Colbert the Brunette Room, and
Ginger Rogers the Red Head Room. In 1994, the building was declared
Los Angeles Historic-Cultural Monument #593. In the early 1990s, The Max Factor Museum of Beauty occupied the building, the building itself owned by
Procter & Gamble. The museum closed in 1996. with the
Hollywood Museum occupying the rest of the building in 2002. ==Architecture==