MarketMcMansion
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McMansion

McMansion is a term for a large house in a suburban community, typically marketed to the upper middle class in developed countries. Architectural historian Virginia Savage McAlester, who gave a first description of the common features which define this building style, coined the more neutral term Millennium Mansion. An example of a McWord, "McMansion" associates the generic quality of these luxury houses with that of mass-produced fast food by evoking McDonald's, an American restaurant chain. The neologism "McMansion" seems to have been coined sometime in the early 1980s. It appeared in the Los Angeles Times in 1990 and The New York Times in 1998. Other terms used to describe "McMansions" include "Persian palace", "Garage Mahal", "starter castle", and "Hummer house". Marketing parlance often uses the term "tract mansions" or executive homes.

Description
The term "McMansion" generally denotes a multi-story house that either has no clear architectural style, or prizes superficial appearance and sheer size over quality, often both. It is usually part of a planned development where all of the houses are built from a small number of models, giving the community a mass-produced appearance. One real-estate writer explains a successful formula typically found in McMansions: "symmetrical structures on clear-cut lots with Palladian windows centered over the main entry, and brick or stone enhancing the driveway entrance, plus multiple chimneys, dormers, pilasters, and columns—and inside, the master suite with dressing rooms and bath-spa, great rooms, breakfast and dining rooms, showplace kitchen, and extra high and wide garages for multiple cars and SUVs." ceilings 9 to 10 feet (2.5 to 3m) high or higher, a two-story portico, a two-story front door hall (often containing a large chandelier), a garage with room for three or more cars, many bedrooms (with some having five or more), many bathrooms, extensive crown molding and related features, and lavish—if superficial—interior features. As noted above, a McMansion replacing a smaller house in a community of smaller-sized houses will cover a much larger portion of the lot than the previous house; in the other usage, McMansions are built en masse in homogeneous communities by a single developer. ==Origins==
Origins
Beginning in California in the 1980s, In a development that runs counter to the previous boom in construction of McMansions, a 2009 report suggested that the Great Recession (2008–2012) has stabilized new house sizes in the United States. However, as the economy recovered, home sizes returned to their upward trend. Throughout the 2010s, the McMansion style started to fall out of favor, during which the McModern, a newer style of single-family home, began to appear in urban neighborhoods of North America. Unlike McMansions' excessive ornamentation and arbitrary architectural style, McModerns emulate modernist architectural styles and are more popular with Millennials. ==Attributes==
Attributes
Location In a city, traditional upscale custom houses are mostly found in the most affluent residential neighbourhoods (commonly regarded as "Millionaires' Mile"), which are typically gated, waterfront, ravine, or golf course communities, all of which have some of the highest residential property taxes in the city. Most of these communities are usually well-established, and the real estate prices tend to be high but stable. The houses themselves feature architectural preferences in general accordance with the surrounding neighborhood. By contrast, McMansions are typically constructed further from the city center than suburban tract housing. In addition, the land that McMansions are built on is often zoned as agricultural or re-zoned to residential from agricultural, and is often outside of the city proper limits, as both of these result in lower property taxes. These areas may be in demand by buyers who desire a bigger house than the tract house, but are unwilling to pay for (or lack the means to afford) houses in the city's traditional upscale neighborhoods. Due to this demographic, which is more susceptible to boom and bust economic cycles, prices of McMansions tend to be much more volatile and are often fueled by speculation. Another reason why McMansions are generally found in outlying suburban areas is that lots in older neighborhoods are often much smaller and not conducive to such residences. McMansions are usually much larger than older houses and constructed among other large houses by a subdivider on speculation; they generally are built en masse by a development company to be marketed as premium real estate, but offer few custom features. The construction of what seems to be too large a house on an existing lot can draw the ire of neighbors and other local residents. In 2006, for example, a recently built house in Kirkland, Washington – an affluent suburb on Seattle's Eastside – stood so close to an adjoining property that, in the words of the chair of the city's Neighborhood Association, "you can read the lettering on the canned vegetables in the house next door." Design roof. McMansions often mix a variety of different architectural styles and elements, combining quoins, steeply sloped roofs, multiple roof lines, complicated massing, and pronounced dormers, to produce an appearance that may be considered unpleasant, jumbled, or messy. Some neighborhoods, where most or all the houses have the same layout and design with minor differences, such as siding or shutter color, are often called "cookie-cutter" neighborhoods. ==Economics==
Economics
From the perspective of a housebuilder, luxury houses of or more are more profitable than smaller houses. Multiple communities, like in California and Virginia, have few residential lots available, which inclines builders who acquire them to build luxury housing. In 2014, 32% of the new houses being built had or more of floor space, and the average size of a new construction had increased to over . ==Worldwide==
Worldwide
McMansions have seen rising popularity in China, where there have been replicas of famous buildings such as the White House and the Palace of Versailles. ==Criticism==
Criticism
Disdain for the McMansion stems from perceptions that these houses look and feel inappropriate (either by themselves or for a given neighborhood), are wasteful due to their inefficient land usage from suburban sprawl and single-family zoning and the large amounts of materials and utilities needed to construct them, and increase commute times significantly. Some go even further, saying that these houses give an impression that their owners lack taste or refinement or are pretentious, The blog McMansion Hell, by Kate Wagner, has been critiquing McMansions since June 2016. ==See also==
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