Born into a musical family, Morales started as a child prodigy while attending radio amateur singing contests. In 1945, he went to Caracas, where he participated in "Proarte infantil", in which he interpreted the "Princesita rubia" tango that earned him his first award. working together with other large names such as Cheo García (El Guarachero de América) and
José Luis Rodríguez (El Puma), popularizing
pasodobles such as "Ni Se Compra, Ni Se Vende" and "Viva España". This progression brought him such huge hits as "Se Necesitan Dos", "Rumores", "Parece Mentira", "El Tunante", "Dámele Betún", "Juanita Bonita", "Qué Tienes Tú", "Eva", "La Rubia y la Trigueña", among many other songs. In 1976, Morales had a successful tour of concerts as a soloist in the
United States, where he performed in
New York City,
Los Angeles,
San Francisco, and
Miami. Besides, Morales founded, along with
Luisín Landáez,
La Nuestra in 1981, and later rejoined with García in 1984 to create La Gran Orquesta de Cheo y Memo. They performed together until Garcia's death in 1994. Morales next to their children William, Alicia, Mariela and Gustavo, covered the Organización Musical Memo Morales, led by his son William (Memito) Morales. On 1 April 2016, Morales was appointed as an honorary citizen and ambassador of good will from the mayor of the city of
Houston,
Sylvester Turner, in recognition of his valuable musical contribution to humanity. == Death ==