Time Inc. and American Town Network (1980-2002) After beginning his career at the
Chicago Tribune in 1980, Kelly moved to
Time Inc. in 1983, where he remained until 2000. and was twice named Publisher of the Year. In 2000, Kelly founded American Town Network, serving as CEO of the locally focused, community-based digital platform until 2002. Kelly was named president of global marketing for Time Warner. He became the founding president of AOL Media Networks in 2004, responsible for AOL's marketing and advertising. including its June 2004 purchase of
Advertising.com for $435 million. He also oversaw AOL's partnership with
Google, and the company's acquisition of mobile ad firm
Third Screen Media. Kelly was named president and CEO of The Weather Channel Companies (TWCC). This growth would lead to
IBM's 2015 purchase of The Weather Company's digital division for an undisclosed sum. Kelly also oversaw the addition of taped reality shows and documentaries, which were not always directly connected to weather. This change improved the channel's ratings, but was said to alienate some fans who preferred strictly weather-related programming. Kelly left TWCC in 2012, becoming a special advisor to TWCC and Bain Capital. He also served on the board of numerous digital media companies, including Eyeblaster,
VisibleWorld, ContextWeb and American Town Network. He is on the board of directors of the
American Advertising Federation, where he twice chaired the
Advertising Hall of Fame, and has previously served on the
Ad Council. Since 2011, he has sat on the board of councilors at the
Carter Center in Atlanta. In 2012, Kelly was named chairman of cloud-based media planning software company ColSpace, becoming lead investor in 2014. On May 19, 2016, Colspace was acquired by
Mediaocean (owned by
Vista Equity Partners). Also in 2012, Kelly joined London-based media advertising company Unruly Media as non-executive lead director, later being named chairman. On September 16, 2015, it was announced that Unruly would be purchased by
News Corp for $176 million. ==Personal life==