The original predecessor of Phase One Media Pro is iView, a
Macintosh-only
shareware gallery application originally from Script Software, a company that later changed its name to Plum Amazing. iView went through multiple updates and name changes, being ported to
Microsoft Windows, and culminating in a version 3.0 release as iView MediaPro. On 27 June 2007, Microsoft acquired iView Multimedia. Eventually , Microsoft released Microsoft Expression Media, which replaced iView MediaPro 3. Microsoft Expression Media was released to manufacturing along with other Expression products on 30 April 2007. The RTM news was announced at Microsoft's
MIX 07 conference for web developers and designers. In September 2007, Microsoft released Expression Media Service Pack 1 for Windows and OS X which adds support for
HD Photo. Expression Media 2 was released in May 2008 as part of Expression Studio 2. Expression Media 2 Service Pack 1 was released in October 2008. The latest version is Expression Media 2 Service Pack 2, which requires SP1 to be installed. Expression Media, however, did not last. On 23 July 2009, Expression Studio 3 was released, but left out Expression Media. On 25 May 2010, Phase One acquired Expression Media from Microsoft and changed the name. Media Pro was released in September 2011 and features support for larger catalogs, compatibility between Media Pro and Capture One, an updated user interface, support for
XMP sidecar files and latest camera formats for photo and video files. As of August 30th, 2018, Phase One has stopped selling Media Pro and has discontinued the software. Phase One recommends migrating Media Pro catalogs into Capture One. == References ==