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Company Profile

Middleby Auto Company

The Middleby Auto Company (1908–1913) was a brass era American automobile manufacturer, based in Reading, Pennsylvania.

History
The company was founded by Joseph Middleby, who purchased the Duryea Power Company factory. Two automobile reference books show Charles M. Middleby as company owner. His relationship to the plant property owner, Joseph Middleby, is not known. Joseph Middleby died in 1911, and the company was operated by his executors until closed and sold in 1913. == Middleby Advertisements ==
Middleby Advertisements
File:1908 Middleby Runabout Automobile.jpg|alt=|1908 Middleby Runabout File:Middleby Runabout advertisement (small).jpg|alt=|1908 Middleby Advertisement File:1913 Middleby Automobile advertisement.jpg|alt=|1913 Middleby Advertisement == Reading ==
Reading
Between 1910 and 1913, an up-market Middleby was market as the Reading. It had a larger four-cylinder engine, was a foot longer in wheelbase, and was priced several hundred dollars more. Charles M. Middleby decided that his top-of-the-line car should carry his own name, a bigger and pricier Middleby was introduced for 1911. Both marques ended in 1913. == References ==
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