In 1998, 1200 AM went all sports and Ross became the morning show producer and co-host on OSR 1200. In 1999, when
CHUM Limited bought Rawlco's Ottawa stations, he was moved to the afternoon drive show with Duke and the Dandyman. In 2001, CHUM launched a national sports radio network,
The Team and hired him to produce the
afternoon drive show from
Toronto as well as serve as a general sports reporter covering the
NHL,
CFL,
NBA and
Major League Baseball. In 2002, when CHUM pulled out of the national sports radio project, Ross moved over to television as an associate producer for
Rogers Sportsnet. Ross joined
XM Canada's "Home Ice" hockey channel when it launched in 2005 (renamed
Sirius XM NHL Network Radio in 2013), as the producer of the midday show with
Jim Tatti and
Gary Green. Soon thereafter, Ross became the show's back-up host and co-host who filled in for Tatti or Green. In 2008, Ross became co-host of the main afternoon show,
In the Slot with
Phil Esposito. From 2009 until 2015, Ross hosted
Hockey This Morning along with Peter Berce and Shawn Lavigne. The show was heard weekdays from 7am to 11am. As part of a restructuring of
SiriusXM Satellite Radio's NHL Network Radio channel lineup, Ross was let go on October 5, 2015 and replaced by
Stellick & Simmer hosted by
Gord Stellick and Rob Simpson. ==Public Address announcer==