The Bigger Picture (2005–2007) In the summer of 2005, Milow recorded his first album
The Bigger Picture together with
Nigel Powell (formerly of the British group
Unbelievable Truth and now the drummer for
Frank Turner).
The Bigger Picture was released in Belgium in January 2006 on Milow's own label Homerun Records. The first single from the album, "One of It," was released in November 2005 and received moderate airplay on Belgian Radio Stations
Studio Brussel and
Radio 1. Despite some good reviews in the Belgian press, the album entered the Belgian charts at No. 65 on 4 February 2006 but disappeared again after seven weeks. Flemish newspaper
De Standaard offered Milow a column in their online edition and Milow posted frequently between 2005 and 2009 on this blog titled
Off the Record about the ups and downs of being a DIY musician. Milow's national breakthrough came with the release of a newly recorded single version of the song "You Don't Know," the first of what would become a longtime collaboration between Milow and producer Jo Francken. After a slow start, "You Don't Know" became one of the biggest hits in Belgium in 2007, peaking at No. 3 in the
Ultratop 50 single charts. The single's success led to
The Bigger Picture re-entering the Top 100 Album chart in February 2007, eventually peaking at 10, reaching gold status and spending 110 weeks on the Belgian album charts. On 28 June 2007, Milow was the opening act in the Pyramid Marquee on
Rock Werchter, which launched his live career in Belgium. At the end of 2007, Milow won three awards at the first edition of the
Music Industry Awards (MIAs) in Belgium: Best New Artist, Best Music Video ("You Don't Know") and Song of the Year for "You Don't Know".
Coming of Age / Milow & Ayo Technology (2008–2010) In the summer of 2007, Milow started working on his second album
Coming of Age with Belgian producer Jo Francken. According to the album liner notes, most of the album was recorded live over the course of three days with the help of some of Belgium's finest musicians like
Tom Vanstiphout and
Nina Babet (who both joined Milow's live band early 2008), and
Ruben Block (
Triggerfinger). In Belgium
Dreamers and Renegades and
The Ride were the lead singles. The album was released on Milow's label Homerun Records in Belgium on 1 February 2008. It entered the Belgian Ultratop 100 album chart at No. 6 on 9 February and reached number one the following week, the first time Milow hit the No. 1 spot with one of his albums. During a radio visit at Belgian alternative radio station Studio Brussel on February 5th, 2008, Milow was asked to play a cover song as part of a live session to promote the release of
Coming of Age. Milow opted for an acoustic guitar cover version of "Ayo Technology," a song originally written and recorded in 2007 by
50 Cent,
Justin Timberlake and
Timbaland. In the next few months, Milow started playing this cover during live concerts and ended up recording a single version with producer Jo Francken and musician Tom Vanstiphout. The single was first released in Belgium in September 2008. One day after the video for "Ayo Technology" premiered online, Perez Hilton took notice of the video, calling it "Better than the original." On 21 November 2008, during a press conference in Europe,
Kanye West explained why he posted the Ayo Technology video on his website in September: "I like the way Milow took the popular song and just completely flipped it, and the video too. So it's something I thought that was a really cool feature just to put on my blog." In the summer of 2009,
TIME Magazine wrote in an article titled "The Short List of Things to Do": "'No. 1 in Belgium' is not usually a compelling reason to download a song. But Belgian singer-songwriter Milow's acoustic cover of this 50 Cent track, slowly making its way across the Atlantic, transforms Fitty's bawdy original into a riveting and tense ballad." The sexually charged,
tongue-in-cheek video for "Ayo Technology" proved to be a huge sensation online where it has received over 65 million plays on YouTube alone. The single reached No. 1 in Belgium, the Netherlands, Sweden, Switzerland and Denmark, peaked at number two in Germany, Spain, Austria, and peaked in the top ten in France, Italy and Finland, as well as a No. 1 position on the Spotify Top List. The song was a huge commercial success, receiving a platinum certification in Germany, Sweden, Switzerland, Belgium, Austria, Denmark and gold certification in Spain and the Netherlands. As of 17 December 2010, "Ayo Technology" was ranked No. 6 in CKOI/Montreal's Top 100 songs of the year, according to Mediabase 24/7. More than 300,000 copies were sold in Germany alone, worldwide more than one million copies. "You Don't Know" was released all over Europe as the follow-up single to "Ayo Technology," and became a huge hit. It spent a cumulative 157 weeks on the European single charts, peaking at number seven in the Netherlands, number eight in Switzerland, number fifteen in Germany, and No. 21 in Austria. The song reached gold in Switzerland and platinum in Belgium. The album
Coming of Age was renamed and repackaged in 2009 as the compilation album
Milow and released in 2009 and 2010 in mainland Europe and Canada as Milow's debut album. The album peaked at number three on the German Album Top 50 chart, at number four in the Swiss Album Top 100, and peaked in the top twenty of many European charts. The album reached platinum in Germany and Switzerland, it reached gold in France, the Netherlands, and Belgium, and it sold over 500,000 copies in mainland Europe and Canada. In February 2009, for the second year in a row, Milow was a major winner of the Music Industry Awards in Belgium, winning five
MIA Awards: Best Male Artist, Best Pop, Most Downloaded Artist, Best Music Video ("Ayo Technology"), and again Song of the Year ("Ayo Technology"). In 2009, Milow performed at some of Europe's most prestigious festivals, such as:
Pinkpop Festival in Landgraaf (Netherlands) on 31 May,
Rock am Ring & Rock im Park (Germany) on 5 & 6 June,
Peace & Love Festival in Borlange (Sweden) on 26 June, Tollwood Festival in Munich (Germany) on 27 June, St. Gallen Open Air Festival in Sankt Gallen (Switzerland) on 28 June, iTunes Festival in London (UK) on 10 July,
Frequency Festival in Sankt Polten (Austria) on 21 August. By the end of 2010 Milow and his band performed more than 300 concerts all over Europe. On 6 July 2009, on the way to Stuttgart to perform as support act for Jason Mraz, Milow's tour bus caught fire and burned down completely. The band and instruments were saved. On 29 September 2009 Milow set a world record by performing in front of 50 mine workers at the bottom of the
Pyhäsalmi Mine, 1,430 meters below sea level. In the fall of 2009 Milow released
Maybe Next Year his first live album and DVD, consisting of live recordings between 2008 and 2009. In January 2010, Milow recorded a duet with Norwegian singer-songwriter Marit Larsen entitled "Out of My Hands." The song was originally released on Milow's second album
Coming of Age, released in 2008 in Belgium. The duet version featuring Marit was released on 12 February 2010 via Milow's Myspace page and Marit's YouTube page. In January 2010, Milow won the first Public Choice Award at the seventh annual
European Border Breakers Awards (EBBAs) in Groningen, the Netherlands. Upon accepting the award, he thanked his fans for being "the first to believe in my music when no one wanted to support me," before urging the audience to legitimately pay for music they love. On 2 March 2010, Milow won an award for "Best International Newcomer" at the Swiss Music Awards in Zurich, Switzerland. The other two nominees were Kings of Leon and Lady Gaga.
North and South (2011–2014) When touring in Europe in 2009 and 2010, Milow started writing new songs and trying them out live at concerts. The album
North and South was recorded in Belgium with producer Jo Francken in 2010. Five tracks on the album were mixed by Grammy Award-winning audio engineer
Tony Maserati, known for his work with
Jason Mraz,
Beyoncé,
Lady Gaga,
Robbie Robertson and
Sergio Mendes. On 1 April 2011 Milow released the album
North and South simultaneously in mainland Europe and Canada. It entered the charts at No. 3 in the Netherlands, No. 4 in Germany and No. 5 in Belgium and Austria, and reached gold in Germany and platinum in Belgium. "You and Me (In My Pocket)", a sweetly sung but deceptively twisted love song, became the lead single for the new album. The single became a European airplay hit and peaked at No. 3 in Germany, at No. 6 in Belgium and Austria, and at No. 10 in Switzerland. The song reached gold in Belgium, Switzerland, and Austria, and platinum in Germany with more than 350,000 copies sold. "You and Me (In My Pocket)" has a music video (directed by longtime collaborator Isaac E. Gozin) that was shot in one single camera take. Perez Hilton posted this video on his blog and wrote, "If you like Jason Mraz or Jack Johnson, then you will love this!!! Milow is back with an instantly catchy folk/pop nugget!" In an interview with ''PRI's The World
Milow said the title North and South'' is a nod to all the non-stop touring he's been doing, from Northern Europe to Southern Europe. The song "The Kingdom" from "North and South" included lyrical references ("Where I'm from they are divided between the North and the South") to the political division in Belgium between the Northern and Southern parts of the country. In the interview with ''PRI's The World'', Milow says it's the first political song he's ever written. On 27 and 28 April 2011, Milow performed two sold-out headline shows in a row in the Ancienne Belgique in Brussels, Belgium. On 8 July, Milow performed for the first time at the legendary Montreux Jazz Festival in Switzerland, the best-known music festival in Switzerland and one of the most prestigious in Europe. On 9 July, he played his biggest headline concert in Europe so far, for 5,000 people in Munich, Germany. On 28 July 2011, Milow opened for Jack Johnson in Wiesen, Austria, and was invited on stage to perform Johnson's song "Breakdown." The folk-tinged pop song "Little in the Middle" was released in July 2011 as the second single from
North and South. It reached the number one spot in the Airplay Charts in Belgium and Austria, and reached the top ten airplay spot in Germany and Switzerland. Following this release, Milow had his biggest headlining tour so far with more than 50 concerts in 12 countries. Support acts on this tour included
Brett Dennen,
Priscilla Ahn and
Marlon Roudette. In December 2011, Milow again won three
MIA awards: 'Best Live Act', 'Best Male Solo Artist' and 'Best Pop Act', bringing his total to eleven Music Industry Awards so far. In February 2012, Milow held a five-night residency performing solo at the intimate
Hotel Cafe in Hollywood, California. The Hotel Cafe is a live music venue that has become known for helping to establish the careers of new singer-songwriters. Milow's first solo performance at Hotel Cafe was filmed by "Last Call with Carson Daly," and both "You Don't Know" and "You and Me (In My Pocket)" were broadcast on NBC on 9 February. Since the start of his career, Milow has been a
DIY artist, acting as his own manager, publisher and releasing albums on his own label, Homerun Records. Recently, he signed a management contract with Red Light Management in the US. In April 2012, it was announced that Milow would release "Born in the Eighties," a six-song EP, as his first US release on 10 July 2012. On 2 October 2012, Milow played in Beijing, China, marking his first Asian performance.
2014–present: Silver Linings and Modern Heart In April 2014, Milow released his sixth album
Silver Linings. Recorded in Los Angeles at the Fairfax Recording Studios, he worked with a wider range of musicians on the album, including frequent collaborators Jo Francken and Kevin Augunas as well as
Clif Norrell, Larry Goldings, and Matt Chamberlain. An instant success, it became his second album to top the
Belgian Albums Chart and reached the top ten in Germany.
Silver Linings spawned two singles, both of which were less successful on the single charts. Wanting to stray from his typical acoustic pop sounds, Milow decided to work with musicians Brian Kennedy and
James Fauntleroy in pursuit of a more
urban direction on his seventh album
Modern Heart. The results, chiefly produced by
Marius de Vries and
Joe Chiccarelli, took his sound wider into the
tropical house and
alternative R&B genres. Upon its release,
Modern Heart debuted at number two on the Belgian Albums Chart and became his fourth consecutive top ten entry in Germany. Leading single "
Howling at the Moon" peaked at number six on the
Flemish Singles Chart and became another top twenty success in Austria and Germany. In 2019, he participated in the sixth season of the German TV show
Sing meinen Song – Das Tauschkonzert on
VOX. ==Live band==