The Miss Philippines Earth was founded in
2001 by
Carousel Productions headed by its
president, Ramon Monzon who is also the president,
CEO, and
director of the
Philippine Stock Exchange and
chairman of the
PSE Foundation, Inc. and spearheaded by Ramon's wife
Lorraine Schuck as
executive vice president and
Peachy Veneracion as the
vice president and
project director. Carousel Productions relinquished the franchise for both
Mutya ng Pilipinas (Beauty of the Philippines) and
Miss Asia Pacific International beauty contests in 2001 and decided to establish a beauty pageant whose cause is to promote
environmental preservation. As a result, Miss Philippines (currently called Miss Philippines Earth) and
Miss Earth pageants were established. From 2005 to 2010, Miss Philippines Earth also appoint one of the runner-ups or finalists to represent the country on the Miss Tourism Queen International. The pageant has tie-ins with the Philippine government agencies such as the
Philippine Department of Tourism (DoT),
Department of Environment and Natural Resources (DENR), the
Metropolitan Manila Development Authority (MMDA), as well as international environmental groups such as the
United Nations Environment Programme (UNEP) and
Greenpeace to further its environmental advocacy. In its formative years, the pageant was simply known as Miss Philippines (2001–2003) and then it was changed to Miss Philippines Earth (2004–2017, 2019–present) since the winner represents the Philippines to the
Miss Earth pageant. In 2018, the title was renamed to Miss Earth Philippines to emphasize the global "Miss Earth" brand. However, in 2019, the pageant reverted its name to "Miss Philippines Earth" to assert to its legal rights claim since Carousel Productions legally owns the trademark "Miss Philippines" title according to its executive vice president,
Lorraine Schuck. ==Legacy project==