Monica is often considered and referred to as the most popular character and icon in Brazilian comics and cartoons. The comic strip showing Monica's first appearance has become iconic and is often referenced even in modern Monica and Friends comics, in a similar way to
Steamboat Willie for
Mickey. In 1993 a special issue called "Mônica 30 Anos", of which celebrated the 30 years of the character was published, this edition besides comics showed curiosities about the origin of the character, an interview with the real Mauricio de Sousa's daughter and also arts made by other Brazilian artists (that served as inspiration for
future Graphic Novels with other artists drawing the characters of Mauricio de Sousa). With the success of this issue, similar ones were launched in later years commemorating the 35, 40 and 50 years of the character. In 2013, during the character's 50th birthday celebration various old products, retro toys, books based in the character's history were sold, in addition to exhibitions and plays. The 50th anniversary was also celebrated by
Cartoon Network in Brazil. In 2016 a Graphic Novel focused only on Monica entitled "Mônica - Força" was published, having been made by the artist
Bianca Pinheiro, this Graphic Novel had a sequel in 2019 entitled "Mônica - Tesouros" and another in 2023 titled "Mônica: Coragem". In 2007, Monica became a Goodwill Ambassador for
UNICEF.
Rivalry with Little Lulu Despite the good reception, the character was also the target of much criticism in the early years involving her great resemblance to
Little Lulu, which was even considered the main rival for Monica in the sale of comics in Brazil until the 90s. In 2009, after the success of
Monica Teen, a comic book with a teen version of Little Lulu called
Luluzinha Teen e sua Turma started to be published in response to Monica Teen.
Internet memes In 2016 memes based on Monica's Gang started to become popular on the internet, originally through a
shitposting club on
Facebook. One of the most popular memes that came up on Facebook was the "ATA" meme, consisting of the cover of "Almanaque da Mônica Nº 102" published in May 2004 by Globo. The cover shows Monica using a computer (showing the faces of the other characters) and breaking the fourth wall looking at the reader, in the meme the faces of the characters were erased and replaced with texts of responses to be used in comments on Facebook, the most popular being the "ata" (a corruption of "ah tá", a sarcastic way of speaking "okay" in Portuguese). The popularity of the meme with the overuse of the image through the comments on Facebook came to attract the attention of MSP and even the real Mônica Sousa who posted a photo imitating the meme. == References ==