The publishing company
Asahi Sonorama began producing magazines publishing
shōnen manga (boys' comics) in the early 1980s, such as
Gekkan Manga Shōnen and
DUO, but found the
shōnen market too competitive and pivoted to
shōjo manga. During the 1980s,
horror films were especially popular in Japan among teenaged girls, while
Halloween had recently been introduced in the country as a holiday. In response to these trends, Asahi Sonorama decided to create a
shōjo manga magazine dedicated to
horror manga, using the holiday as the name for the publication. Editors at the company contacted
Kazuo Umezu, a popular horror manga artist who had previously published works with the company, to participate in the launch of the magazine. The first issue of
Monthly Halloween was published on Friday, December 13, 1985 (
cover dated as January 1986) as a reference to the
Friday the 13th franchise.
Monthly Halloween was the first
shōjo magazine dedicated to the horror genre. Its success led to a wave of
shōjo horror imitators at other publishing companies, such as
Suspiria and
Mystery Bonita at
Akita Shoten, which were oriented towards
suspense manga; and
Horror M at , which was oriented towards gory and violent stories. The horror genre declined in popularity by the mid-1990s, and the macabre and horrifying elements of the magazine were increasingly diluted into other genres, such as comedy. Asahi Sonorama eventually discontinued
Monthly Halloween and replaced it with
Nemuki, with the last issue of
Monthly Halloween published in December 1995. ==Sister publications==