. Central banks often use impure moral suasion to control the
credit supply. As a policy tool, impure moral suasion differs from direct suasion using laws and regulations in that penalties for noncompliance are not systematically assessed on noncompliers. That has led some authors to criticise moral suasion as immoral since compliers get penalised for co-operating with the stated government agenda and thus incur extra costs, but noncompliers are not punished.
Examples Financial sector The
Bank of Canada defines moral suasion in central banking as "a wide range of possible initiatives by the central bank designed to enlist the co-operation of commercial banks or of other financial organisations in pursuit of some objective of financial policy." It could also be defined more generally as "a process whereby commercial banks co-operate with the central bank either for altruistic reasons or out of fear of administrative or legislative sanctions." Formal moral suasion is characterised by explicit but noncontractual commitments to "refrain from activities judged to be in conflict with policies of the central bank." The common factor for the success of moral suasion is the trust that stakeholders have on the central bank. For example, New Zealand has experienced high inflation in the early-to-mid-1980s, but it drastically reduced as the bank managed to anchor stakeholder inflation expectation by moral suasion. Monetary policy to a great extent is the management of expectations, influencing inflation expectations of business and labour. Researchers have found that inflation expectations greatly influence future inflation and so the use of moral suasion to anchor inflation expectations has been an important instrument in reducing New Zealand's inflation rate. Moral suasion has also been used widely and successfully to curb moderate price increases in countries as Britain and Sweden, which had a principle of
democratic socialism for some time. Wage and price increases were agreed upon by representatives of the government, labour and businesses. The public ownership of the whole exercise enhanced compliance.
Price cap Governments can also implicitly or explicitly threaten to establish price caps to make moral suasion more likely to succeed. That was illustrated in 1979, when the Chairman of the US Federal Reserve System,
Paul Volcker, warned banks against raising prime rates above a certain level,
Additional taxation Moral suasion, in the form of public exhortation, curbed the bonuses paid to certain employees in the financial sector, without much success. The threat of additional, specific taxes was later used in conjunction with moral suasion to make compliance more likely.
Open market transactions and other interventions by central banks Central banks and governments that let markets know what they consider ranges of "appropriate" values for its currency impact the trading of the currency, even if intervention never occurs. Central banks can buy or sell various securities if the currency value falls outside its desired range.
Information provision Governments can choose to publish information to "shame" certain market participants into altering their behaviour. The threat of information provision, and of shaming drug companies that were charging "excessive" prices in the eyes of the US government, was used by the
Clinton administration to curb increases in drug prices.
Service provision The threat of a
public option, direct government provision of goods and services in a sector that is deemed to be underserviced, can be a powerful motivator for private companies to modify their behaviour to prevent the government from entering their market.
Privatisation and deregulation Large monopolies, sometimes deemed to be unresponsive to citizens or consumer wishes, can be threatened with privatisation or with deregulation, depending on whether or not the monopoly is government-owned. ==Jawboning==