Moreover became involved with developing the
Really Simple Syndication (RSS) 1.0 standard in 2000 and was later acquired by
VeriSign in 2005 for $30m. As part of VeriSign the Moreover business unit was renamed as Real-Time Publisher Services being paired with
Weblogs.com to create a platform for publishers and bloggers to track and distribute content. In May 2009, Moreover was sold to a private investor group led by Paul Farrell. The sale included Weblogs.com with the
ping server becoming wholly owned and run by Moreover. == Current history ==