On November 29, 2005,
Daniel Snyder, then the owner of the
NFL's
Washington Redskins (now the Washington Commanders), took over
Six Flags and the next day, he announced the retirement of the ad campaign. Snyder said that Mr. Six was "pointless". Mr. Six and the "It's Playtime!" motto were dropped and Six Flags' next ad campaign was "Friendly, Clean, Fast, Safe, Service." (The mascot was still prominently featured at Six Flags theme parks on merchandise until his revival in 2009.) The Mr. Six campaign was replaced by the "More Flags, More Fun" campaign, which introduced an unnamed
Asian character shouting the tagline at viewers. On February 2, 2009, Mr. Six began appearing in place of the unnamed Asian character in the "More Flags, More Fun" ads on the Six Flags website. In March 2009, Six Flags announced the return of Mr. Six to promote their 2009 season opening in numerous press releases. Mr. Six also resumed appearances in a number of new
television commercials where he dances and says the "More Flags, More Fun" tagline, alongside his sidekick Little Six, a much younger version of himself. Mr. Six appeared as a
bobblehead in the Six Flags New for 2017 announcement video. Throughout the first half of 2024, Six Flags began teasing the return of Mr. Six. On March 21, several of Six Flags' social media accounts posted a video featuring "We Like to Party" playing in the background on speakers. On June 21, the Six Flags
Instagram account posted a video featuring a Halloween remix of “We Like to Party”, depicting the Six Flags bus opening with fog coming out of the back. On June 25, Six Flags released a Fright Fest ad featuring Mr. Six getting hit by the Six Flags bus, marking his first appearance since 2010. == Parodies ==