, which is nicknamed "Yaon." Naon no Yaon is produced by all-female band
Show-Ya and each member recommends acts and helps decide the performers, but lead singer
Keiko Terada is the main force behind the festival. She was inspired by
The Alfee's performance to 100,000 people on the
Tokyo waterfront in 1986. After Terada explained her thoughts on a radio program, Show-Ya's record company and agency got onboard with the idea. With the
Equal Employment Opportunity Law enacted just that same year, the music industry was still male-dominated and
all-female bands were rare. Whenever Show-Ya appeared on a music television show, they would ask fellow female talents who were there at the same time if they would be interested in participating in an all-female concert. The "naon" in the title was devised by reversing the syllables of "onna", the Japanese word for "woman", while "yaon" is a commonly used abbreviation of the venue's name. Naon no Yaon was held at the same concert hall in September annually for five years; from 1987 until 1991, the year Terada left Show-Ya. In addition to the host band,
Princess Princess performed almost every year.
Ann Lewis,
Nokko, and
Minako Honda are some of the other musical acts that performed during the original run of the festival.
Nanase Aikawa, Jill from
Personz, and Yu-ki from
TRF were some of the other performers. Attended by an audience of 3,000, the event lasted 5 hours and featured 61 people in total, all of whom appeared on stage to perform "Toriaezu Rock 'n' Roll" by
Carmen Maki & Oz as the final song. Naon no Yaon was revived in 2013 in conjunction with the 90th anniversary of Hibiya Open-Air Concert Hall. The festival has been held at the venue on April 29 annually since. An exception being the 2016 festival, which took place on June 12. In 2015, a summer edition of Naon no Yaon was held on August 23 after the normal festival. The 2020 edition was cancelled due to the
COVID-19 pandemic in Japan. Naon no Yaon 2021 was held without an in-person audience due to the continued pandemic, but became the first to be
livestreamed worldwide. ==Event history==