• Brand monitoring – to track clients, customers and competitors across media sources all in one place, analyze live results with third party reporting tools, and provide media monitoring dashboards for brand clients. • E-reputation management – to visualize real-time online conversations and social activity online feeds, and track new trending topics. • Product marketing – to create interactive product microsites, with drag-and-drop publishing interface. • Community portals – to engage online communities • Personalized workspaces – to gather all essential company updates to support specific divisions (e.g. sales, marketing, human resources) and localizations. The software was a multi-lingual
Ajax-based
start page or
web portal. It was organized into tabs, with each tab containing user-defined modules. Built-in Netvibes modules included an
RSS/
Atom feed reader, local weather forecasts, a calendar supporting
iCal, bookmarks, notes, to-do lists, multiple searches, support for
POP3,
IMAP4 email as well as several
webmail providers including
Gmail,
Yahoo! Mail,
Hotmail, and
AOL Mail,
Box.net web storage,
Delicious,
Meebo,
Flickr photos,
podcast support with a built-in audio player, and several others. A page could be personalized further through the use of existing themes or by creating personal theme. Customized tabs, feeds and modules can be shared with others individually or via the Netvibes Ecosystem. For privacy reasons, only modules with publicly available content could be shared. ==References==