NotJustOk

Coined from Seth Godin's book Purple Cow: Transform Your Business by Being Remarkable, NotJustOk was started as a personal blog by Ademola Ogundele on 7 June 2006. With over 1.2 million viewers per month, from 183 countries, it is one of the most visited websites in Nigeria. It evolved into a music website after Ademola posted a clip of 9ice's performance at Nelson Mandela's 90th anniversary concert, which rapidly increased the traffic of the website. In 2014, the company launched its mobile application to run on iOS, and Android devices. ==Overview==

Described as "a revolution in Nigerian music" by Isioma Osaje of YNaija, NotJustOk delivers music and music videos from the hip hop and contemporary music genres. It also allows artists to upload their songs to the public through an online platform called MyNotJustOk. The website contributed to the sales of popular music albums, including Superstar by Wizkid, The W Experience by Banky W, C.E.O by Da Grin, and MI 2 by M.I. NotJustOk was voted the "Best Nigerian Music Website" at the City People Entertainment Awards in 2011, 2012, 2013 and 2014. It was also voted "Blog of The Year" at the 2013 edition of the Nigeria Entertainment Awards. On 1 March 2025, Notjusok introduce The Afrobeats Power Ranking, a monthly report chart for Afrobeats artists, measured from streaming numbers, chart performance, social media influence, and overall industry impact to figure out who's running the game. ==Listicles==

NotJustOk is known for publishing a monthly listicles on its website, in recognition of the most influential artists in the music industry. ==NotJustOk Music Concert==

NotjustOk Music Concert is an annual music concert organised by NotJustOk. The first NotJustOk Music Concert was held on 17 December 2011. ==Awards and nominations==