In 2020, Palmetto Cheese was removed from the shelves by
Costco and faced boycotts after its owner, Brian Henry, while serving as the mayor of
Pawleys Island, South Carolina, referred to
Black Lives Matter as a "terror organization" in a Facebook post. Henry said a boycott would harm workers, later apologizing for the post. The company's packaging, which had previously featured a photograph of Vertrella Brown, a former African American cook at Pawleys Island's Sea View Inn, was subsequently revised, deleting Brown's photograph, and the company's website briefly carried a prominent statement: "We view elevating racial equality as one of our brand's responsibilities. Palmetto Cheese is evolving and listening to the black American community, our customers, and business partners. We are committed to lead as an advocate for uniting the community, starting with a rebranding of our product identity." ==See also==