Pavlikeni was a centre of
ceramics and
pottery in Antiquity as evidenced by the remains from
Roman and
Thracian times. Its name derives from the
Paulicians, a Christian sect settled in Thrace by
Leo the Isaurian. The modern town emerged in the 13th–14th centuries as a village initially called
Marinopoltsi. During the
Ottoman rule of Bulgaria, the
demographics of the village changed significantly, as many
Turks settled to make it a purely Turkish village. After the
Liberation of Bulgaria from Ottoman rule in 1877–1878, the Turks left to be replaced by
Bulgarians from the
Balkan Mountains and the villages of the plains. After the Liberation Pavlikeni developed as a centre of craftsmanship and trade, with many new buildings being constructed. Pavlikeni acquired town status in 1943 owing much to its position on the
Sofia-
Varna railway line. ==Notable natives==