In 1998, Maxwell D and his friends Carl, DJ Target, and Wiley began performing on London
pirate radio station
Rinse FM. Together they formed a group called 'The Ladies Hit Squad'. Major Ace, Plague, God's Gift, and DJ Slimzee also hosted their own show on Rinse FM every Sunday. In the summer of 2000, the
Pay As You Go phone network was experiencing network errors coincidentally every Sunday coinciding with their show, allowing everyone to call into the radio show for free. After three weeks of this, Plague dubbed the show the "pay as you go show". The pay as you go radio show and Ladies Hit Squad's show on Rinse FM were the most popular shows on Rinse FM at the time, leading to the owner of Rinse FM suggesting that Ladies Hit Squad and the pay as you go show merge, leading to the official Pay As U Go crew being formed.
Flowdan,
Riko Dan, Dom P, Breeze and Bubbles later joined the group. The group released a
dubplate, "Know We", in late 1999. The song was officially released in 2000 as their debut single. Flowdan cited the introduction of
Dizzee Rascal to Roll Deep and his subsequent popularity as the reason why Pay As U Go eventually disbanded and Roll Deep rose to prominence. ==Discography==