Newsprint Brant went to work at Brant-Allen Industries, a paper conversion company co-founded by his father. In the early 1970s, Brant and his cousin,
H. Joseph Allen — the son of Murray Brant's business partner — led the company into the manufacturing side of the business and expanded the company into
paper mill (converting pulp into paper) ownership purchasing a mill in
Rivière-du-Loup, Quebec and partnering with the
Washington Post and
Dow Jones to purchase a mill in
Ashland, Virginia. In 2012, Brant pledged a portion of his art collection as security to purchase
White Birch Paper out of bankruptcy in partnership with Black Diamond Capital Management LLC for $94.5 million in cash and $78 million in debt. Brant remains as CEO of
White Birch Paper. In November 2011,
SP Newsprint Co filed for
Chapter 11 bankruptcy due to excessive debt and declining demand for newsprint. SP Newsprint operates two mills in
Dublin, Georgia and
Newberg, Oregon and 23 recycling facilities. In September 2012,
SP Newsprint was purchased out of bankruptcy by SP Fiber Technologies LLC for an undisclosed amount. In May 2016, Brant, as Art Media Holdings, merged the magazine
Art in America with its principal competitor
ARTnews.
Artnet reported his company announced that
ARTnews would go to a quarterly publication schedule, down from monthly. The latter had run an article asking whether the Brant Foundation was a
tax scam or an art investment vehicle. In May 2017, White Birch Paper announced that it would idle paper making operations at its Bear Island newsprint mill in
Ashland, Virginia. The mill produced 240,000 metric tons of newsprint annually. In 2018, Penske Media Corporation, the parent company of
Variety magazine, acquired
ARTnews and
Art in America from Brant.
Brant Publications, Inc. Brant was the owner and chairman of Brant Publications, Inc., located in New York City, founded in 1983. BPI published various magazines: •
Interview was founded by artist
Andy Warhol and
John Wilcock in late 1969. For a brief period in the 1970s, Brant and his wife
Sandra Brant invested in
Interview. Brant Publications acquired
Interview from Warhol's estate in 1989. In 2018, a company owned by Brant, Singleton LLC, purchased
Interview magazine out of bankruptcy. •
Art in America was acquired by Brant Publications in 1984. • The magazine
Antiques is a monthly arts publication that focuses on architecture, interior design, and fine and decorative arts. Regular monthly columns include news on current exhibitions and art-world events, notes on collecting, and book reviews. The magazine was founded in 1922 and underwent a complete redesign in 2009. •
Modern, was launched in 2009 and is a magazine devoted to design, decorative arts and architecture.
Film producer Brant's interest in art also led him to
film production. He was a producer of the films
L’Amour (1972) directed by
Paul Morrissey, and ''
Andy Warhol's Bad'' (1977) directed by
Jed Johnson. Brant invested $800,000 in Bad, and when the film was a commercial failure it caused a rift in their friendship. Brant blamed Warhol for "not giving his all to the project, and proceeded to put five big Warhols up for auction at Sotheby’s in 1978." In September 1981, Warhol stated in his diary: "I had to meet Peter Brant for lunch at the office. ... He picked out some prints, and now we're all settled with him on the money he invested in Bad and he never has to come back. Good." Brant was an executive producer of the award-winning films
Basquiat (1996) and
Pollock (2000). He was also co-producer of the Peabody- and Emmy-award-winning
PBS documentary,
Andy Warhol: A Documentary (2006). Brant was also a producer of
The Homesman (2014). ==Art collection and the Brant Foundation==